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Outspan Nigeria Limited, a subsidiary of ofi (olam food ingredients) has reaffirmed its commitment to the dairy sector through scaled investment in backward integration programmes (BIP). The business signed a renewed Memorandum of Understanding (MoU) with the Kano Dairy and Livestock Husbandry Cooperative Union (KADALCU)...

The global economy is "perilously close to falling into recession", according to the latest forecast from the World Bank. It expects the world economy to grow by just 1.7% this year - a sharp decrease from the 3% it predicted in June. The report blames a number...

Fidossi International Limited, the distributor of top wines and spirit brands, is reinvigorating the continent’s fashion industry in a bid to expand the sector’s economic contributory role. The firm sponsored the 2022 African Fashion Designers Awards which brought together notable fashion designers across the African...

Abuja, Nigeria – Olam Agri, a leading agribusiness in food, feed, and fibre and an operating group of Olam Group, has inaugurated The Seeds for the Future Foundation in Nigeria to strengthen opportunities for farmers and communities along its value chain. The Seeds for the Future...

A cogent approach to maximizing revenue over time is to focus on customer lifetime value. This shrewd focus would ensure businesses prioritize retaining current customers while ploughing further afield the bourgeoning marketplace to mop up more prospects and pull them into the sales funnel. This...

ATCO Homes, a top Nigerian real estate company, has been recognised for its excellent performance in the real estate sector. The firm emerged as the most promising emerging real estate company and exceptional real estate company of the year at the real estate excellence awards,...

Article Secondary data describing consumption trends don’t always capture market complexities such as the underlying motivation that consumers have for making a purchase. That accounts for why adopting the product features of a thriving competitor’s product delivered on a research sales report into a targeted market...

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