Product

Three (3) smart keys for surviving in business

If you are in business a lot is riding on your back. Certainly, you can’t afford to slump. Throwing the employees who rely on pay cheques out of work...

15 Dying Careers to Avoid

These once-thriving careers are now on the brink of irrelevance in today's fast-paced world. While some jobs show signs...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

Kano, June 2, 2023To commemorate this year’s World Milk Day (WMD), Outspan Nigeria Limited, a subsidiary of olam...

Meet Anirudh A Damani: Gearing Up to Invest In 100 African

ByNayantara Jha | May 23, 2023Young, well-travelled and with a keen eye for numbers, Anirudh A Damani, Director...

Access to human capital, affordable running capital key to thriving in business – Wole Shenbanjo, CEO, Shenbee Travels

Mr Wole Shenbanjo is the Chief Executive Officer of Shenbee Travels Limited, one of Nigeria’s fast-rising Travel and...
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Three (3) ways to build products targeted consumers can’t ignore

Market segmentation helps a business locate opportunities that the untidy competition may be missing out on. This approach lowers the risk associated with new...

Six (6) steps to finding relevance in any market

However saturated and intensely competitive a market is, every business can find its place. As Philip Kotler and Gary Armstrong, two prominent 20th-century marketing...

Shoprite’s ‘Nigerexit’: Store woes predate lockdown – Nduka Orjinmo, analyst

Giant South African retailer, Shoprite, is planning to exit the Nigerian market. The retailer which employs around 2000 Nigerians, and operates in eight cities...

60% of people now discover favourite brands online – Google survey

A recent survey conducted by info and technology giant, Google, revealed that more than half of present consumers make brand choices based on information...

Business travelers get relief as High Court condemns collection of import duty on personal goods

The Nigerian Customs Service (NSC) will henceforth have to tender cogent and verifiable evidence that goods found in travelers baggage are meant for sale...

Off net virtual classroom provides alternative for schools

To mitigate the poor internet connectivity and cost across the country, leading virtual classroom agency, Wild Media Africa, is deploying a highly effective system...
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