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2026: Four (4) Factors Shaping Consumer Demand Businesses Need to Focus On

If you are familiar with the local slang ‘Naija no dey carry last’, you should know a bit about the fundamental nature of the market. That slang’s usefulness is...

Nigeria’s Current Economic Climate: Five (5) Steps to Achieve Sustainable Growth

If you have seen recent news publications about the economy, you should understand why it is important to...

Investing in Lagos? State’s Focus on Infrastructure Incentivises Investment in Property

A new building rises. Gardens relocated or located. Old properties harvested, sold for 100 times the value. Empty...

Hybrid Motors, DriveMe Mobility Launch ₦25 Billion Electric Fleet Partnership

Lagos, Wednesday, July 1, 2026 - Hybrid Motors Nigeria and DriveMe Mobility have announced a ₦25 billion strategic...

Circle of Competence: Three (3) Ways to Find Success, Minimise Losses

Knowing what you don’t know is a powerful intelligence. As they say, ignorance fosters limitation. Ignorance creates confusion....
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PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Marketers are hitting the dial already. Wise consumers are not hanging up the call. You know what the fear of missing out (FOMO) does,...

UNIOSUN commences 2nd semester exam, admission

UNIOSUN COMMENCES SECOND SEMESTER EXAMINATION….…SET TO ADMIT NEW STUDENTS FOR 2020/2021 ACADEMIC SESSIONThe management of Osun State University under the leadership of the Vice-Chancellor,...

Seven (7) reasons new products fail and how to increase odds of success

Continuous product development is a critical part of business sustenance strategy. It is more like birthing a new generation to lead the path into...

Nutritional Challenge: Tackling the Hazard of Protein Deficiency

Proteins are macronutrients. They are an indispensable part in the hierarchy of foods. Macro-nutrient refers to foods that the body needs in large amounts....

Black Friday is important to the success of all retailers- Gerald Storch, former CEO, Toy R Us

As the shopping frenzy kicks off this last week of November, consumers are jostling for the hottest deals across stores. The rise of large...

Car hailing tussle: Opay’s OCar arrives to challenge Uber, Bolt

Chinese-backed Opera Opay has extended vertically into the car-hailing segment. This is coming on the heels of another extension into the payment segment. The...
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