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Tag:
Brand management
Four (4) ways to maintain market relevance through brand good news
Strategy
Toyin Afilaka
-
June 18, 2025
Modern consumers are fickle. They thrive on excitement and binge on the latest market trends or propositions. Considering the nature of modern consumers, if...
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The Law of Productivity: Prioritise, Plan, Perform
Toyin Afilaka
-
February 28, 2026
PROMOS: Three (3) Consumer Promos Driving Excitement in Q1
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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy
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Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026
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Three (3) ways to prepare business for 2026
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Festive economy: three (3) ways to take advantage of frenzy
Entrepreneurs