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Four (4) ways to balance your customer acquisition spend so you don’t give away your profit
Strategy
Toyin Afilaka
-
February 25, 2020
Your first aim as a business is to generate customers. Next to it is to make enough profit or breakeven to sustain the business. But customer acquisition...
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Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026
Toyin Afilaka
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January 7, 2026
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