Toyin Afilaka

Toyin Afilaka writes with simplicity and insight. He aims to enrich the Nigerian small business landscape. Through Hustle24 he connects entrepreneurs with information about new policies, enterprise solutions and opportunities that will aid their 'hustle'. He has written extensively for CobraReview, a product review portal, and served as a lead project manager for MarketingMix where he consulted as PR consultant for MTN Project Fame and Business Next Titan etc.

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Olam Agri deepens investment in women’s economic empowerment, launches baking academy in Kano

Olam Agri in Nigeria, a leading agribusiness in food, feed, and fibre, on Wednesday, February 15, 2023, launched a baking academy to train and...

Marketing strategy: How to gain customers trust – Fidelis Egbochie, CEO, Fidossi wines and spirits

Customer trust is the major driver of business growth. Without trusting your product on key purchase criteria, consumers are not likely to make recurrent...

Outspan reaffirms commitment to dairy sector, renews MoU with Kano Dairy

Outspan Nigeria Limited, a subsidiary of ofi (olam food ingredients) has reaffirmed its commitment to the dairy sector through scaled investment in backward integration...

Global recession warning as World Bank cuts economic forecast

The global economy is "perilously close to falling into recession", according to the latest forecast from the World Bank. It expects the world economy to...

Fidossi reinvigorates African fashion industry, sponsors awards

Fidossi International Limited, the distributor of top wines and spirit brands, is reinvigorating the continent’s fashion industry in a bid to expand the sector’s...

Drive up revenue: Three ways (3) to retain customers – Adebowale Lawani, CEO, Total Synergy Limited (TSL)

A cogent approach to maximizing revenue over time is to focus on customer lifetime value. This shrewd focus would ensure businesses prioritize retaining current...