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The Law of Productivity: Prioritise, Plan, Perform

A simple summary of all the scientific jargon behind Newton’s Law of Motion is that action generates momentum. When you turn your intention to targeted activities, you would break...

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Marketers are hitting the dial already. Wise consumers are not hanging up the call. You know what the...

Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Are you familiar with the phrase ‘Unicorn to Zombies’? It is the common term used for describing startups...

Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way for shining blazers. Family gatherings recede for now, replaced...

Three (3) ways to prepare business for 2026

The United States carried out its first deadly strike against an ISIS stronghold in Northern Nigeria on Christmas...
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The healthcare sector: A new locus of opportunity you should invest in

Increasing health issues and widespread adoption of technology have given rise to fresh opportunities in the healthcare sector. The health sector is expected to...

Four (4) ways to build a business brand that target audience can’t ignore

Consumers make choices based on feelings. These feelings aren't hollow. They arise from deeply felt emotion, based on how the services and products they...

Nigerian business launches innovative Whatsapp BOT for shoppers, Facebook releases ‘Snap-and-Shop’ feature

Truly, crisis births new opportunities that can be taken only by smart entrepreneurs given to innovation. A Nigerian business known as 'E Dey Shop'...

Heritage Bank set to disburse N100 billion FG loans

Heritage Bank has been selected as one of the participating financial institutions (PFIs) to channel the N100 billion loan promised by the Federal...

Expert calls for ‘startup acts’ to stimulate growth across Africa

Adedana Ashebir, the regional manager for Village Capital, a firm that provides support for start-ups across Africa, has called for countries on the continent...

Global crises have a way of birthing innovation and new industries – Ratan Tata, 82 year-old, chairman Emeritus of Tata

The present hardship brought upon global businesses by the COVID-19 pandemic will birth new opportunities for smart entrepreneurs. Ratan Tata, the 82 year-old Chairman...
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