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Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth. They want sales to appreciate every quarter. Well, that is what...

Planning for 2026? Three (3) strategy trends to incorporate into planning

The year 2025 is wrapping up. In less than 40 days, the last digit numbering the year would...

Three (3) ways to strategically define your business and keep being in business

As the lines between industries blur, only businesses that can accurately define what their product or service actually...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but the current level isn’t healthy for households and businesses...

Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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UNIOSUN commences 2nd semester exam, admission

UNIOSUN COMMENCES SECOND SEMESTER EXAMINATION….…SET TO ADMIT NEW STUDENTS FOR 2020/2021 ACADEMIC SESSIONThe management of Osun State University under the leadership of the Vice-Chancellor,...

Seven (7) reasons new products fail and how to increase odds of success

Continuous product development is a critical part of business sustenance strategy. It is more like birthing a new generation to lead the path into...

Nutritional Challenge: Tackling the Hazard of Protein Deficiency

Proteins are macronutrients. They are an indispensable part in the hierarchy of foods. Macro-nutrient refers to foods that the body needs in large amounts....

Black Friday is important to the success of all retailers- Gerald Storch, former CEO, Toy R Us

As the shopping frenzy kicks off this last week of November, consumers are jostling for the hottest deals across stores. The rise of large...

Car hailing tussle: Opay’s OCar arrives to challenge Uber, Bolt

Chinese-backed Opera Opay has extended vertically into the car-hailing segment. This is coming on the heels of another extension into the payment segment. The...

Zenith bank promises entrepreneurs in the east N10m loans at 9%

Zenith Bank has offered to lend 10,000 SMEs in Eastern Nigeria loans to the tune of N10 million each at 9% interest per annum....
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