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Leveraging culture, subculture insights for business: Four (4) ways to tap niches

Human behaviours are largely learned. Our values, perceptions, wants, and behaviours are shaped by what we have been exposed to within family and institutions that engaged us right from...

US-Iran war: why you should take an investor’s view

Wars are brutal. The human costs have no justification. Supply chain disruptions aren’t hearty. They hit households hard....

Thinking of improving business cash flow situation? Three (3) pricing strategies for your consideration

Cash flow is the lifeline of business. It can be compared to the fuel that keeps an automobile...

Six (6) Ways to Raise the Levels of Your Customer Attachment

Considering the scale of insights available to businesses, there are very few bad brands anymore. The competition these...

Building business Momentum: Three (3) ways to keep you going strong

When is the best time to prospect for new sales? A sales expert will tell you it is...
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Olam Agri Launches Tasty, New Crown Spaghetti Variance

Crown Flour Mill (CFM) Limited, the wheat milling and pasta business of Olam Agri in Nigeria, has unveiled a new addition to its product...

Three (3) ways to create value and ensure retention – Kenny Bakare, SSA on Grassroots Empowerment, Lagos State Government

Product and service obsession can be a trap that limits what your offerings eventually deliver at usage or experience points. It is time you...

VR 1820 Awarded Best Quality Brandy Brand in Nigeria

Vecchia Romagna (VR) 1820, a leading Italian brandy distributed in Nigeria by Fidossi Wines and Spirits, underlined its quality and widening consumer appeal at...

Five (5) Ways to Boost Your Small Business’ Productivity

How much you can get done with the least available resources can determine how smooth your trip to the top of the industry is....

To help your business stay competitive, strengthen your assets!

A superior internal capacity provides a strong platform for market competitiveness. This is where business sustainability gains a foothold. You need to ask CEOs...

VR 1820 Leads wine & Spirits industry in youth empowerment

Vecchia Romagna (VR) 1820, a top Italian brandy, has again partnered with the Lagos State Government to empower youth with useful vocational skills, marking...
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