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Tag:
New Generation Consumers
Three (3) strategies for businesses aiming to engage 21st century consumers
Innovation
Toyin Afilaka
-
May 14, 2020
The majority of 21st century consumers fall between ages 20 and 35. A larger percentage of the population have spent at least 140,160 hours...
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Market Intelligence: Three (3) Keys for Effective Penetration in Nigeria
Toyin Afilaka
-
August 16, 2026
Three (3) ways to move from Identity Crisis to accurate positioning
Latest
Four (4) Ways to Build Brand Strength in Nigeria’s Competitive Market
Latest
2026: Four (4) Factors Shaping Consumer Demand Businesses Need to Focus On
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Nigeria’s Current Economic Climate: Five (5) Steps to Achieve Sustainable Growth
Latest
Investing in Lagos? State’s Focus on Infrastructure Incentivises Investment in Property
Financing