Monthly Archives: June, 2020
Three [3] tactics to deploy when consumers are not pulling behind your buzz
This is no farce. There are times when top of mind doesn’t transform into ‘top of wallet’. You wince, you shriek, “Isn’t anyone taking...
Hubryde joins list of startups deploying tech to tackling commuting issues
Hubryde, a bus-hailing service company, commenced operation in January 2020 with Ikorodu to the Island (VI, Lekki & Ajah) as a pilot route. The...
Starting a business without fund: Take a job, start with 20% – Daymond John, CEO of FUBU
If you don’t have the capital to back your business, you can start by taking a pay job to fund the business and pay...
Innovation is a key road to market strategy, Take Zee Oil & Gas example
Confronted with a saturated market, to penetrate you need to offer something new or different. It could be some new exciting features, an adaptation...
Freelancing: How Terawork is providing opportunities for skilled workers
terawork.com, a Lagos-based IT firm, is creating fresh opportunities for both employees and employers. The firm helps skilled and semi-skilled men and women access...
A drive for excellence: Three [3] ways to raise team effort
A drive for excellence is necessary to sustain any competitive advantage. Excellence simply means ‘surpassing ordinary standards’. Although that may sound tricky, it goes...