Consumers seem to be wary of being assaulted by ad claims that seem distant from reality. Brand messaging and smart graphic designs are being consciously screened for credibility. It...
An undergraduate, Farouq Osuolale, has positioned himself for a windfall, having redesigned Innoson Motors' logo. On Tuesday, the undergraduate of the University of Ibadan...
The Nigerian-American Chamber of Commerce has announced a collaboration between the country and the United States, with the aim of boosting the efforts of...
The Pan Atlantic University has over the years been a citadel for managerial and enterprise excellence. Hardly is there any prominent executive sitting at...