Consumers seem to be wary of being assaulted by ad claims that seem distant from reality. Brand messaging and smart graphic designs are being consciously screened for credibility. It...
The Bank of Industry has disclosed that 1.99 million petty traders in Nigeria have benefited from the Government Enterprise Empowerment Programme (GEEP). The disclosure...
One of the leading sources of funding and mentoring for entrepreneurs on the continent, the Tony Elumelu Foundation, will start accepting applications for its...
Adequate funding help bring good ideas to life. Despite the improved lending-to-deposit rate (LDR) (standing at 65% presently as one of the strategic...