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Market Intelligence: Three (3) Keys for Effective Penetration in Nigeria

Nigeria has a large population and a thriving active segment. Recent data estimates put the country’s population at approximately 242 million, ranking it among the top 10 in the...

Three (3) ways to move from Identity Crisis to accurate positioning

Many businesses struggle to get positioning right. They keep tweaking benefits promoted by the competition, tuning into the...

Four (4) Ways to Build Brand Strength in Nigeria’s Competitive Market

Walking through most of the aisles usually separating the long shelves in many of Nigeria’s popular shopping outlets...

2026: Four (4) Factors Shaping Consumer Demand Businesses Need to Focus On

If you are familiar with the local slang ‘Naija no dey carry last’, you should know a bit...

Nigeria’s Current Economic Climate: Five (5) Steps to Achieve Sustainable Growth

If you have seen recent news publications about the economy, you should understand why it is important to...
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If you are an entrepreneur pressed for cash, try QuickCheck

The QuickCheck app provides a hassle-free, quick, no collateral, financing for SMEs who want to take advantage of fast business opportunities anytime, anywhere in...

The Oceanna: Take advantage of the trend in co-ownership of luxury hotels in Nigeria

In any declining economy with overt fear of inflation, the greatest store of value is real estate. It means when currency is devalued...

Check this ‘FarmCrowdy-advantage’, in case you are searching for opportunities

FarmCrowdy is an agro-business platform that connects willing investors, called 'farm sponsors', with farmers across Nigeria. Investors or sponsors make a return-on-investment of between...

TeamViewer: Looking for better ways to host meetings & coordinate remote operations?

Germany may have seen that relying on factory expertise and autolines do not fit into the overall future economic narrative especially when it comes...

Interested in China’s business opportunities? check Canton Fair 2019…

The China Import and Export Fair, also known as Canton Fair, is a gathering place for businessmen and women from all over the...

Ibeju-Lekki: This is an investment zone you won’t want to pass up

Ibeju-Lekki, a location regarded as the 'New Lagos', provides a chain of investment opportunities for shrewd investors. Covering an estimated land mass of...
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