Entrepreneurs

Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Are you familiar with the phrase ‘Unicorn to Zombies’? It is the common term used for describing startups that experience a rapid shift from high valuation to closure. Based...

Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way for shining blazers. Family gatherings recede for now, replaced...

Three (3) ways to prepare business for 2026

The United States carried out its first deadly strike against an ISIS stronghold in Northern Nigeria on Christmas...

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn...

Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....
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As UNIOSUN fetes renown entrepreneur, Gbaja’ calls for concerted efforts to raise level of varsities

The University of Osun rolled out its elevated grandeur yesterday as it celebrated one of its benefactors, and renown entrepreneur, Prince Engineer Tunde Ponle....

Nick Mowbray: another college drop out who got a lucky break

College drop out who eventually become successful entrepreneurs intrigue us. But certainly what works for them, like Steve Jobs once hinted, is they leave...

Innovation, entrepreneurship key to making Nigeria competitive – Doyin Salami, Chairman, Economic Advisory Council

The Chairman of the Economic Advisory Council to President Muhammadu Buhari, Doyin Salami, noted this week that for Nigeria to be favourably positioned in...

‘Be resilient when the outlook is bleak’ – BBC’s Will Smale profiles a Scandinavian entrepreneur and his early struggle

Mathias Mikkelsen was so keen to get his business up and running that he slept in a cupboard for three months. Back in late...

NBS report: e-commerce, bakery, personal care, telecom are the growth area for interested investors and entrepreneurs

Going by the latest Nigerian General Household Survey (GHS) report submitted this first week of December 2019, by the National Bureau of Statistics (NBS),...

Google reveals 3 ways restaurant owners can drive patronage this festive season

Google analyses reveal that among top 'near me searches' on its platform, 'restaurants near me' comes top. The implication is that more people are...
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