Four (4) ways to keep your employees motivated amidst present crisis
Businesses will need employees to be highly motivated to put in the efforts needed for a rebound.
Many companies as well as their employees...
FCMB deploys resource platform to help Nigerian entrepreneurs
First City Monument Bank (FCMB) is about to uplift Nigerian budding entrepreneurs. The bank's latest effort is an initiative tagged, “Top-5-In-5”, a digital video...
By Reaching out to let customers know it’s a privilege to serve, You will make the difference this season
Any business that keeps quiet and remains distant in a season when consumers are pressed is set for a quick demise. No doubt the...
The post lockdown consumers: Entrepreneurs need a core-product mindset to thrive
Pushed, pressed, and presently scared, the post lockdown consumers will be more thoughtful and cautious than ever. Businesses will need a different approach to...
Don’t trust what consumers say, pay attention to unconscious reactions – Gerald Zaltman, Harvard professor
Failed product launches are often a result of businesses' reliance on what consumers say. Experts however have discovered that what consumers truly desire and...
Businesses need an opportunity mindset to survive the post-lockdown crisis
Sales guru, Brian Tracy, said life is a continuous cycle of problems and crises but exceptional people look out for ways to provide solutions...
