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Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Consumers seem to be wary of being assaulted by ad claims that seem distant from reality. Brand messaging and smart graphic designs are being consciously screened for credibility. It...

Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

The urge to drive a brand or product through massive influencer spending continues to blind businesses to reality....

A Commitment to Excellence, Hard Work, Integrity, the Hallmark of Business – Bartholomew Egbochie

Bartholomew Egbochie is the CEO of ATCO Homes, a fast-rising Nigerian real estate company. Egbochie’s testimonials reveal exceptional...

The Science of Getting Rich – Wallace

To become rich, you have to make a conscious effort and follow certain natural laws. These are the...

The Financial Truths No One Tells You in Your First 2 Years of Entrepreneurship

By Hope Horner When I first started my business, I approached budgeting with the optimism of someone who hadn't...
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Is talent Nigeria’s new ‘crude oil’? check what Delta State is doing…

The Delta State Government, under the administration of Sen. Ifeanyi Arthur Okowa, resolved to strengthen the state’s talent development effort to combat the declining...

COVID-19 and the lockdown: Banks to the rescue, SMEs to get N50billion as soft loans

The Governor of the Central Bank of Nigeria, Godwin Emefiele, has asked all deposit-money banks to put in place business continuity plans that will...

How to get UBA superfast loan to the tune of N5 million at 1.58% interest rate, spread over 12 months

United Bank for Africa, popularly known as UBA, has introduced a new product aimed at helping small businesses. Entrepreneurs that need urgent funding can...

The impact of the corona virus could change how we work, shop and travel forever – Steve Blank, retired Silicon Valley serial entrepreneur

Businesses are seeing changes they never imagined would come soon. Workers are being told to work from home, shopping and travel are also taking...

Covenant University set to host tech conference, pitch-for-cash competition

Covenant University is set to prepare Nigeria's young and potential entrepreneurs for the change that is currently taking place in the global workspace. This...

COVID-19: Seven (7) actions prescribed by PWC to whittle down the effects on your business

No doubt the Coronavirus is crippling business activities. It is becoming worrying. Business value chain is being disrupted somehow as government and industry leaders...
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