Strategy

Flutterwave advocates stronger intra Africa trade

Africa cannot afford to remain fragmented in the face of global trade uncertainties, declared Flutterwave Founder and CEO Olugbenga Agboola at the Semafor World Economic Summit. Semafor organised its annual...

Four (4) ways to maintain market relevance through brand good news

Modern consumers are fickle. They thrive on excitement and binge on the latest market trends or propositions. Considering...

Managing Change: Put People ahead of Process – Adedapo Onafadeji, Managing Director, Kaizen Polymers

Learning how to align internal processes with change prospect is key to success.

5 ways notable billionaires built wealth

Wealth can leave trails. New Trader platform provides insights into the best to your billion dollar dreams. Are...

Nigerian consumers deserve the best – CEO, FWS

The Nigeria wine and spirits market continues to receive rave reviews despite multiple challenges. The solid performance of...
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To survive post-COVID-19, develop multiple versions of your future – McKinsey advises business

Most likely, post COVID-19, processes will change, terms will be tweaked, consumer habits will undergo a transformation; but how prepared are you? Planning how your...

If you want your business to gain support after the lockdown, offer support now – Joe Holder, influencer and celebrity fitness trainer

The COVID-19 may have wreaked havoc on business but it provides opportunities for brands to leave lasting impression on consumers. Businesses that rise up  to offer...

Five (5) ways to beat career endangering behaviours

A successful career is often built on a unique but adaptable personality that meets the demand of a given corporate environment and culture. That...

Do-it-yourself business ad: Jeff Goodby & Rich Silverstein wants to teach SMEs some ad trickS

For nimble startups with hardly any 'leftover' to hire an ad agency, there are countless online classes that can help gain basic knowledge of...

The only way to get things done quick, swiftly is to build a 2-pizza team – Jeff Bezos, Amazon founder

In the current disruption-led market, bureaucratic approach to business decisions can bring down an organization in no time. Therefore maintaining relevance, or sustaining meaningful...

Two (2) ways to get buy-in for your idea

If you have ever tried to push an idea through a seat of intelligent colleagues, either in your own business or a business you...
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