Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn and bored consumers back into the stores; get them to draw...
Artificial intelligence is evolving fast as a tool for planning, reasoning and making decisions. I read about someone asking ChatGPT for clues on the...
All thriving businesses have energy flowing through the team structure. Employees are rejuvenated and optimistic, pretty much looking forward to being at work. The...
The urge to drive a brand or product through massive influencer spending continues to blind businesses to reality. Varying tiers comprising Nano, micro, macro...