When is the best time to prospect for new sales? A sales expert will tell you it is immediately after making a sale. Equally, a soccer coach will tell...
Continuous growth is critical to sustaining market presence. However, threat to business sustenance, if you like, call it business continuity, is real. But it...
“Competition is intense”.
“The economy is bad”. “Sales outlook isn’t encouraging”. “My clients don’t even
care anymore”. You hear all kinds of things but you can...
Micro-marketing involves selecting a market with a unique need to serve. The fragmentation of society and media has made this approach all too important....