New realities always demand new attitudes: How businesses Can learn from Mugabe and Uber ’17 crises
Reality is always in flux. Can you
recall how you survived 10-15 years ago, when you had no mobile phones or a
means of internet connectivity?...
4 market growth strategies that will put your business on the path to big wins
Continuous growth is critical to sustaining market presence. However, threat to business sustenance, if you like, call it business continuity, is real. But it...
2 Strategies for retaining customers in the 21st century
The 21st first century customers are spoilt for choice. The only way to keep them is to constantly excite them and innovate. That is...
MAD: The 3 best approaches to deploy when prospecting for customers
Your prospect has to be MAD to buy from you. That is true in almost all the cases. You may ask why?
Market is a...
Strategies for removing the greatest block to sales growth
“Competition is intense”.
“The economy is bad”. “Sales outlook isn’t encouraging”. “My clients don’t even
care anymore”. You hear all kinds of things but you can...
3 ways to sustain your ‘hustle’ through micro-marketing
Micro-marketing involves selecting a market with a unique need to serve. The fragmentation of society and media has made this approach all too important....
