Strategy

Four (4) Ways to Build Brand Strength in Nigeria’s Competitive Market

Walking through most of the aisles usually separating the long shelves in many of Nigeria’s popular shopping outlets – Jendor, Justrite, Spar, Ebeano or Market Square – you can...

2026: Four (4) Factors Shaping Consumer Demand Businesses Need to Focus On

If you are familiar with the local slang ‘Naija no dey carry last’, you should know a bit...

Nigeria’s Current Economic Climate: Five (5) Steps to Achieve Sustainable Growth

If you have seen recent news publications about the economy, you should understand why it is important to...

Investing in Lagos? State’s Focus on Infrastructure Incentivises Investment in Property

A new building rises. Gardens relocated or located. Old properties harvested, sold for 100 times the value. Empty...

Hybrid Motors, DriveMe Mobility Launch ₦25 Billion Electric Fleet Partnership

Lagos, Wednesday, July 1, 2026 - Hybrid Motors Nigeria and DriveMe Mobility have announced a ₦25 billion strategic...
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Here Are the Steps to Follow If Your Org Hits a Crisis that Put Its Reputation at Stake…

Big and small businesses or organisations, even every mature person, hit crisis sometimes in their lifecycle. It is like piloting an aircraft; you...

“Focus on your end goal, you will discover things as you move on”, Awosika, Chairman BoD, First Bank

The Chairman, Board of Directors, First Bank of Nigeria (FBN), Ibukun Awosika, has urged the younger generation to embrace entrepreneurship and maintain focus.Speaking...

Customer Service Week: Do you have a service recovery framework to pacify dissatisfied customers?

When a customer turns his or her back on you, it is not the immediate transaction of a few Naira that is at stake....

“To succeed in present business environment, think like a revolutionary ” – Author and serial entrepreneur, David McCourt

David McCourt, an Irish-American entrepreneur, has charged entrepreneurs to rethink their current approach to business. He says the 21st century business landscape is...

Before You Take the Plunge: Here Is How to Identify Bad Business Ideas

It is said that nearly 2/3 of starts-up fold up within the first 5 years. That is depressive enough for the young people bristling...
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