Strategy

A Commitment to Excellence, Hard Work, Integrity, the Hallmark of Business – Bartholomew Egbochie

Bartholomew Egbochie is the CEO of ATCO Homes, a fast-rising Nigerian real estate company. Egbochie’s testimonials reveal exceptional integrity, strong accomplishments and a widening impact footprint. From selling recharge...

The Science of Getting Rich – Wallace

To become rich, you have to make a conscious effort and follow certain natural laws. These are the...

The Financial Truths No One Tells You in Your First 2 Years of Entrepreneurship

By Hope Horner When I first started my business, I approached budgeting with the optimism of someone who hadn't...

Focus more on cultivating your mindset instead of strategy – Joan Ekobena, CEO Homecare Solutions Inc

In business school, I was made to believe that strategy is everything—that if you have an ironclad strategy,...

How to Prepare Your Small Business for the Next Wave of AI Innovation – Nicolas Leighton

The buzz around artificial intelligence is undeniable. It's revolutionizing industries, automating tasks and promising unprecedented growth. As an entrepreneur, you've...
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Seven [7] steps for creating an effective marketing plan for your business

Plans serve as guide to a definite purpose. It is risky to approach a business or project in a hazard manner. To knit tasks...

Three [3] competitive strategies to give your business a sure-footing

Competition is at the core of capitalism. Seriously, that won’t change anytime soon. Rather it is going to continue to grow intense. It is...

Five [5] ways to stimulate team belief and max energy to achieve market objectives

It takes as fewer as one divisive or odd team member to weaken any organised initiative, as it requires one mere unmotivated employee to...

How to escape viral marketing fads

Viral marketing strategies succeed where there are first context and consistency. No product or services can thrive on being spoken about briefly, and then forgotten....

Three [3] factors that will determine your success in negotiation encounters

Herb Cohen, a North American professional negotiator, said the real world is a ‘giant negotiating table’. Well, it seems that table contains a single...

Price, convenience, and safety, are the new competitive advantage

Going forward, consumers will prioritize their wallet and health more than anything else. As a result, price, convenience, #staysafe will form the click ‘buttons’...
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