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Product innovation or renovation? Your brand need, and three (3) ways to renovate

It is important to distinguish between brand innovation and brand renovation. Understanding the difference that exists between the two product management concepts can yield a market advantage. Most of the...

Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

Olam Agri has been commended for its sustained investment in women’s economic empowerment as its Crown Flour Angels...

Five Ways to release energy in your business team

All thriving businesses have energy flowing through the team structure. Employees are rejuvenated and optimistic, pretty much looking...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Consumers seem to be wary of being assaulted by ad claims that seem distant from reality. Brand messaging...

Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

The urge to drive a brand or product through massive influencer spending continues to blind businesses to reality....
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Hot Industries to Start a Business – Melissa Houston

Starting a business is one of the most rewarding ways to build wealth and create long-term financial security, especially for those looking to transition...

New Trader’s 10 Signs You’re on Your Way to Wealth

Wealth building is a journey that requires dedication, strategy, and patience. While there’s no guaranteed formula for becoming wealthy, sure signs indicate you’re moving...

Four (4) Capabilities Required for Success in Business – Dr Christina Rahm

Every entreprenur thirsts for success in business. While success has become elusive for some, a set of entrepreneurs have been able to master the...

Global Trade: Africa must add value to compete – Okonjo Iweala, WTO DG

The Director General of the World Trade Organisation (WTO), Okonjo Iweala, has said the path to Africa competitiveness trade-wise is to add value to...

Fostering Africa’s net food exporter aspiration – Anil Nair

ANIL NAIR believes improving crop yields across the continent can offset Africa's food trade deficit Africa's food trade deficit is concerning. Having lived in Nigeria...

Olam Agri sees crop yield improvement as path to food security

LAGOS, Nigeria – Olam Agri, a leading agribusiness in food, feed, and fibre, has spotlighted the enormous potential within the African food value chain. Anil...
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