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Product innovation or renovation? Your brand need, and three (3) ways to renovate

It is important to distinguish between brand innovation and brand renovation. Understanding the difference that exists between the two product management concepts can yield a market advantage. Most of the...

Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

Olam Agri has been commended for its sustained investment in women’s economic empowerment as its Crown Flour Angels...

Five Ways to release energy in your business team

All thriving businesses have energy flowing through the team structure. Employees are rejuvenated and optimistic, pretty much looking...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Consumers seem to be wary of being assaulted by ad claims that seem distant from reality. Brand messaging...

Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

The urge to drive a brand or product through massive influencer spending continues to blind businesses to reality....
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Will office spaces shrink further?

What is your plan for building a mixed work arrangement? Sarah Lynch, a staff reporter at Inc. believes the office space will get emptier...

VR 1820 Brandy Joins Lagos Government to Empower Youth

Lagos, May 23, 2024 – Top Italian brandy, Vecchia Romagna (VR) 1820, has sponsored Governor Olusola Sanwo-Olu’s empowerment initiative for a third consecutive edition....

Five (5) Steps to Discover, Sift Fake News – Culled from BBC

Written by Amanda Ruggeri Pioneered by digital literacy experts, the "Sift" strategy is a technique for spotting fake news and misleading social media posts, says...

Food Production Segment: Pasta Segment Thriving

Do you seek a segment to invest your food production funds? Here is an opportunity lever. Market consumption dynamics in the Nigerian food segment indicate...

Business Opportunities: 70% Growth in Current Food Production Level Required in 2050

A report collated by the World Economic Forum (WEF) has emphasised that the current global food production level needs to improve by 70 per...

HBR: Four (4) Approach to Diversifying Your Business – Graham Kenny

Summary: Although conventional wisdom suggests that companies should look for growth opportunities close to their core businesses and capabilities, the author…moreOne of the most...
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