Entrepreneurs

Focus more on cultivating your mindset instead of strategy – Joan Ekobena, CEO Homecare Solutions Inc

In business school, I was made to believe that strategy is everything—that if you have an ironclad strategy, you’re bound to succeed. But when I started running my own business,...

How to Prepare Your Small Business for the Next Wave of AI Innovation – Nicolas Leighton

The buzz around artificial intelligence is undeniable. It's revolutionizing industries, automating tasks and promising unprecedented growth. As an entrepreneur, you've...

Glen Talloch Scotch Whisky enters Nigerian market with Sanwo-Olu Partnership

Top Scotch whisky, Glen Talloch, made an exciting entry into the Nigerian market, garnering impressive attention and buzz...

Flutterwave advocates stronger intra Africa trade

Africa cannot afford to remain fragmented in the face of global trade uncertainties, declared Flutterwave Founder and CEO...

Four (4) ways to maintain market relevance through brand good news

Modern consumers are fickle. They thrive on excitement and binge on the latest market trends or propositions. Considering...
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The post lockdown consumers: Entrepreneurs need a core-product mindset to thrive

Pushed, pressed, and presently scared, the post lockdown consumers will be more thoughtful and cautious than ever. Businesses will need a different approach to...

Don’t trust what consumers say, pay attention to unconscious reactions – Gerald Zaltman, Harvard professor

Failed product launches are often a result of businesses' reliance on what consumers say. Experts however have discovered that what consumers truly desire and...

Businesses need an opportunity mindset to survive the post-lockdown crisis

Sales guru, Brian Tracy, said life is a continuous cycle of problems and crises but exceptional people look out for ways to provide solutions...

Five (5) traits new crop of business leaders need for big wins

Business thrives when founders understood time and season. Whatever traits helped enterprising leaders navigate the early stages of the tech-driven, military-type capitalism maybe the...

TEF hosts webinar to help businesses adapt to change

The Elumelu Foundation will host a webinar between 2pm to 4pm today to help business managers learn how to adapt to the changing social...

Business takeaway from Gov. Cuomo broadcast today: ‘Hard times make us better’

New York state Governor, Andrew Cuomo, subtly provided key leadership and business insights that may help business managers who have been following his latest...
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