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Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way for shining blazers. Family gatherings recede for now, replaced by office frenzy, calls and strategy sessions. Some may say this sounds...

Three (3) ways to prepare business for 2026

The United States carried out its first deadly strike against an ISIS stronghold in Northern Nigeria on Christmas...

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn...

Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....

Planning for 2026? Three (3) strategy trends to incorporate into planning

The year 2025 is wrapping up. In less than 40 days, the last digit numbering the year would...
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Are we looking at a possible #lockdown extension? Read presidential committee update

The presidential committee responsible for keeping the president abreast of developments relating to the COVID-19 gave its update last night. The prognosis is...

Business takeaway from Gov. Cuomo broadcast today: ‘Hard times make us better’

New York state Governor, Andrew Cuomo, subtly provided key leadership and business insights that may help business managers who have been following his latest...

Lockdown economic impact: Airline industry one of the hardest hit

Total capacity for international and domestic flights has fallen by more than 70%, reported Bloomberg. It does mean that capacity stands currently at quarter...

The two (2) forces of growth you shouldn’t ignore if you dream of taking your business to the top

Businesses need constant motion to grow. Therefore the task of every business manager is to consistently drive motion through quick research and execution. Often this will require...

Impact Series: Organized local bodies weigh-in with relief for communities during lockdown

Organized community-based organizations are rising to the challenges of taking care of economically vulnerable indigenes greatly impacted by ongoing lockdown. In Osun state the...

The lockdown economy: Think relationship instead of sales – Mark Cuban, US billionaire

As the ongoing lockdown continues to hammer global economy, consumer confidence is also taking a hit. Sales in non-essential segments are expected to dip. For organizations in...
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