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Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn and bored consumers back into the stores; get them to draw...

Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....

Planning for 2026? Three (3) strategy trends to incorporate into planning

The year 2025 is wrapping up. In less than 40 days, the last digit numbering the year would...

Three (3) ways to strategically define your business and keep being in business

As the lines between industries blur, only businesses that can accurately define what their product or service actually...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but the current level isn’t healthy for households and businesses...
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Grow, innovate, evolve or customers ‘ll leave you behind – Boye Oshinaga, Founder/ CEO, Gradely

Nigerian entrepreneur, Boye Oshinaga, the founder and CEO of Gradely, a thriving education app that helps pupils raise their academic performance level, recently advised...

Massive opportunities in telecoms sector for entrepreneurs – Absa

Absa, a leading pan-African bank with a strong footprint across the African continent, has highlighted the opportunities for new businesses in the Nigerian telecommunications...

Business growth: Five [5] ways to hold off the large competitors – Wole Shenbanjo, CEO at Shenbee Travels

As a small business owner, you are competing for every dime and penny in exchange within the economy. Your ability to compete favourably within...

How businesses can leverage the stock exchange to scale

Soaring inflation and prolonged trading inactivity due to the global lockdown left businesses with huge inventories and a cashflow problem, which also disrupted funding...

Business opportunities in the health tech space worth considering…

Increasing health issues and widespread adoption of technology have given rise to fresh opportunities in the healthcare sector. The health sector is expected to...

Great time in view for Nigeria wheat value chain – CFM

The escalating global population calls for an innovative approach to food production and farming practices. When these two critical areas of agriculture are addressed,...
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