Product

Six (6) Ways to Raise the Levels of Your Customer Attachment

Considering the scale of insights available to businesses, there are very few bad brands anymore. The competition these days is often between good and very good brands. Sitting up...

Building business Momentum: Three (3) ways to keep you going strong

When is the best time to prospect for new sales? A sales expert will tell you it is...

The Law of Productivity: Prioritise, Plan, Perform

A simple summary of all the scientific jargon behind Newton’s Law of Motion is that action generates momentum....

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Marketers are hitting the dial already. Wise consumers are not hanging up the call. You know what the...

Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Are you familiar with the phrase ‘Unicorn to Zombies’? It is the common term used for describing startups...
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Shoprite’s ‘Nigerexit’: Store woes predate lockdown – Nduka Orjinmo, analyst

Giant South African retailer, Shoprite, is planning to exit the Nigerian market. The retailer which employs around 2000 Nigerians, and operates in eight cities...

60% of people now discover favourite brands online – Google survey

A recent survey conducted by info and technology giant, Google, revealed that more than half of present consumers make brand choices based on information...

Business travelers get relief as High Court condemns collection of import duty on personal goods

The Nigerian Customs Service (NSC) will henceforth have to tender cogent and verifiable evidence that goods found in travelers baggage are meant for sale...

Off net virtual classroom provides alternative for schools

To mitigate the poor internet connectivity and cost across the country, leading virtual classroom agency, Wild Media Africa, is deploying a highly effective system...

Lockdown economic impact: Airline industry one of the hardest hit

Total capacity for international and domestic flights has fallen by more than 70%, reported Bloomberg. It does mean that capacity stands currently at quarter...

Farming and farm equipment rental are growth areas to invest

This 9 months old Startup is now the largest farm equipment rental service in Nigeria. From a humble beginning of just a few tractors...
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