Innovation

Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way for shining blazers. Family gatherings recede for now, replaced by office frenzy, calls and strategy sessions. Some may say this sounds...

Three (3) ways to prepare business for 2026

The United States carried out its first deadly strike against an ISIS stronghold in Northern Nigeria on Christmas...

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn...

Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....

Planning for 2026? Three (3) strategy trends to incorporate into planning

The year 2025 is wrapping up. In less than 40 days, the last digit numbering the year would...
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Five (5) reasons you should adopt tech as part of your business processes

The competitive landscape is getting transformed by the day across industries. Businesses aren’t merely competing on product quality levels and channel investment rate but...

The two students who took on Coke and Pepsi

Students Mirco Wiegert and Lorenz Hampl had decided to set up their own cola company, but there was a catch - they had no...

Terawork is fast becoming a home for African freelancers – by Techcabal

In 2015, Femi Taiwo wasn’t planning to start a new company until he was duped by a company he outsourced a project to.  Already behind...

Ureka Launches Innovative App for Jobseekers, HR Experts

Ureka Technologies, a Lagos based start-up, has announced the launch of a new employer- jobseeker app named 1001applicants.com. The app, according to its creators, will...

The healthcare sector: The new locus of opportunity you should invest in

Increasing health issues and widespread digital tech adoption have given rise to fresh opportunities in the healthcare sector. The sector is expected to witness...

COVID-19: Terawork Says Platform To Help Businesses Rebound

As the global economy grapples with the impacts of the lockdown, TERAWORK leading web-based platform for hiring independent skilled workers known as freelancers has...
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