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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be reminded that no product has a monopoly on performance in this...

Three (3) ways to position for AI recommendations

Artificial intelligence is evolving fast as a tool for planning, reasoning and making decisions. I read about someone...

Product innovation or renovation? Your brand need, and three (3) ways to renovate

It is important to distinguish between brand innovation and brand renovation. Understanding the difference that exists between the...

Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

Olam Agri has been commended for its sustained investment in women’s economic empowerment as its Crown Flour Angels...

Five Ways to release energy in your business team

All thriving businesses have energy flowing through the team structure. Employees are rejuvenated and optimistic, pretty much looking...
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The two students who took on Coke and Pepsi

Students Mirco Wiegert and Lorenz Hampl had decided to set up their own cola company, but there was a catch - they had no...

African markets still innovating amid liquidity struggles, revealed ABSA AFMI Report

ABSA, a leading financial services provider, revealed that innovations in sustainable finance, digital transformation, alongside important initiatives in transparency and regulation, will help reinvigorate...

The September edition of the BuildBusiness is out – Grab a copy

Grab a copy to read more.....Call or WhatsApp 07035038232

The healthcare sector: A new locus of opportunity you should invest in

Increasing health issues and widespread adoption of technology have given rise to fresh opportunities in the healthcare sector. The health sector is expected to...

Four (4) ways to build a business brand that target audience can’t ignore

Consumers make choices based on feelings. These feelings aren't hollow. They arise from deeply felt emotion, based on how the services and products they...

Nigerian business launches innovative Whatsapp BOT for shoppers, Facebook releases ‘Snap-and-Shop’ feature

Truly, crisis births new opportunities that can be taken only by smart entrepreneurs given to innovation. A Nigerian business known as 'E Dey Shop'...
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