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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Are you familiar with the phrase ‘Unicorn to Zombies’? It is the common term used for describing startups that experience a rapid shift from high valuation to closure. Based...

Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way for shining blazers. Family gatherings recede for now, replaced...

Three (3) ways to prepare business for 2026

The United States carried out its first deadly strike against an ISIS stronghold in Northern Nigeria on Christmas...

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn...

Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....
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How businesses can leverage the stock exchange to scale

Soaring inflation and prolonged trading inactivity due to the global lockdown left businesses with huge inventories and a cashflow problem, which also disrupted funding...

Business opportunities in the health tech space worth considering…

Increasing health issues and widespread adoption of technology have given rise to fresh opportunities in the healthcare sector. The health sector is expected to...

Great time in view for Nigeria wheat value chain – CFM

The escalating global population calls for an innovative approach to food production and farming practices. When these two critical areas of agriculture are addressed,...

We ‘re focused on tackling access to finance for SMEs through digitisation – Absa

Lagos, Nigeria, January 11, 2022: Absa, a pan-Africa financial institution, has reiterated its commitment to driving trade financing across Africa by providing digital solutions...

Digitisation Is Key to Tackling Access to Finance for SMEs

By Michelle Knowles and Oladapo Adeigbe Access to finance remains one of the single biggest constraints for small and medium-sized businesses on the African continent....

How to expand your business sales funnel through market situation analysis – Batholomew Egbochie, the Group MD of ATCO Group and CEO of ATCO...

Business success is built on a continuous expansion of the sales pipeline to achieve incremental returns on marketing efforts. This profit growth mindset is...
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