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PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Marketers are hitting the dial already. Wise consumers are not hanging up the call. You know what the...
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The Law of Productivity: Prioritise, Plan, Perform

A simple summary of all the scientific jargon behind Newton’s Law of Motion is that action generates momentum. When you turn your intention to targeted activities, you would break...
Entrepreneurs

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn...
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Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....
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Planning for 2026? Three (3) strategy trends to incorporate into planning

The year 2025 is wrapping up. In less than 40 days, the last digit numbering the year would...
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Three (3) ways to strategically define your business and keep being in business

As the lines between industries blur, only businesses that can accurately define what their product or service actually...
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Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...
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Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

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The Law of Productivity: Prioritise, Plan, Perform

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PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

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Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

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Promote. Advertise. Push more. Sell more. Do more. All...

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General News

Players in the creative industry should learn to approach BOI – Dr. Wale Okediran, former ANA President

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Renown writer and erstwhile president of the Association of...

Gatatransport launches mobile app to tackle frustrations in cab-hailing segment

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To tackle major frustrations, such as declined request and...

Minister advocates intensive digital skill acquisition for increased entrepreneurship

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The Honourable Minister of Communications and Digital Economy (HMCDE),...

Pan Atlantic University’s Enterprise Development Centre opens door to smart entrepreneurs

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The Pan Atlantic University has over the years been...

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Terawork is fast becoming a home for African freelancers – by Techcabal

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Flutterwave advocates stronger intra Africa trade

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Outspan promotes sustainable dairy farming practices to mark World Milk Day

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Latest Articles

Outspan reaffirms commitment to dairy sector, renews MoU with Kano Dairy

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Outspan Nigeria Limited, a subsidiary of ofi (olam food ingredients) has reaffirmed its commitment to the dairy sector through scaled investment in backward integration...

Global recession warning as World Bank cuts economic forecast

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The global economy is "perilously close to falling into recession", according to the latest forecast from the World Bank. It expects the world economy to...

Fidossi reinvigorates African fashion industry, sponsors awards

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Fidossi International Limited, the distributor of top wines and spirit brands, is reinvigorating the continent’s fashion industry in a bid to expand the sector’s...

Drive up revenue: Three ways (3) to retain customers – Adebowale Lawani, CEO, Total Synergy Limited (TSL)

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A cogent approach to maximizing revenue over time is to focus on customer lifetime value. This shrewd focus would ensure businesses prioritize retaining current...

Four ways to overcome common digital transformation challenges – Tjaart Malan, Head of Cloud Success Services Africa at SAP

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JOHANNESBURG, South Africa, 01 November 2022 -/African Media Agency(AMA)/- For many organisations, the last few years have been the most disruptive in living memory....

Olam Agri launches education grant in Nigeria

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Abuja, Nigeria – Olam Agri, a leading agribusiness in food, feed, and fibre and an operating group of Olam Group, has inaugurated The Seeds...
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The Law of Productivity: Prioritise, Plan, Perform

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A simple summary of all the scientific jargon behind...

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

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Marketers are hitting the dial already. Wise consumers are...

Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

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Are you familiar with the phrase ‘Unicorn to Zombies’?...

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The Law of Productivity: Prioritise, Plan, Perform

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A simple summary of all the scientific jargon behind...

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

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Are you familiar with the phrase ‘Unicorn to Zombies’?...

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