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Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....
Entrepreneurs

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn and bored consumers back into the stores; get them to draw...
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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Three (3) ways to position for AI recommendations

Artificial intelligence is evolving fast as a tool for planning, reasoning and making decisions. I read about someone...
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Product innovation or renovation? Your brand need, and three (3) ways to renovate

It is important to distinguish between brand innovation and brand renovation. Understanding the difference that exists between the...
Entrepreneurs

Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

Olam Agri has been commended for its sustained investment in women’s economic empowerment as its Crown Flour Angels...
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Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

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Consumers seem to be wary of being assaulted by...
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Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

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The urge to drive a brand or product through...

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Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

Latest 0
Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

Latest 0
The year 2025 is wrapping up. In less than...

Three (3) ways to strategically define your business and keep being in business

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As the lines between industries blur, only businesses that...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

Product innovation or renovation? Your brand need, and three (3) ways to renovate

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It is important to distinguish between brand innovation and...

General News

Lagos loses N108.05 billion per day due to the lockdown – Experts

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The commercial hub of Nigeria, Lagos, loses billions of...

Importers can now pay customs duties at FBNQuest Merchant Bank

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FBNQuest, an arm of FBN holdings, has been authorised...

Emotional intelligence & entrepreneurship: How to build restraint and compassion to survive

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Entrepreneurship is a long term game. Emotional intelligence is crucial...

Restaurants: 3 Strategies for making the best of ‘Coronomics’

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The COVID-19 outbreak presents unique challenges for restaurant owners....

Innovation

Five (5) reasons you should adopt tech as part of your business processes

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The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

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Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

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In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

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Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

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Increasing health issues and widespread digital tech adoption have...

Strategy

Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

Latest 0
Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

Latest 0
The year 2025 is wrapping up. In less than...

Three (3) ways to strategically define your business and keep being in business

Latest 0
As the lines between industries blur, only businesses that...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Latest 0
Nigeria’s inflation rate may have witnessed a decline, but...

Workshop

Flutterwave advocates stronger intra Africa trade

Workshop 0
Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

Workshop 0
Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

Workshop 0
The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

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The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

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-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

Your business is as valuable as the experience customers derive at contact

Strategy Toyin Afilaka Toyin Afilaka -
Experience stimulates action. Consumers don’t take useful actions until they have been made to touch, smell, or feel some stimuli that resonate with their...

UNIOSUN set to graduate 1,946 students virtually

Uncategorized Toyin Afilaka Toyin Afilaka -
The Osun state university will on Monday 21st September graduate one thousand nine hundred and forty-six (1946) graduands, which is made up of one...

Mckinsey says Companies must rethink how and where they connect with consumers

Innovation Toyin Afilaka Toyin Afilaka -
The COVID-19 pandemic has upturned almost all previous marketing logic. What works in the new normal isn’t necessarily what every business has been used...

Forbes: The Japanese software developer that wants to help monitor your wfh employees

Innovation Toyin Afilaka Toyin Afilaka -
Working from home during the coronavirus pandemic is spurring demand for the remote working tools sold by Optim Corp. Shares of the Tokyo-based company...

Seven (7) reasons new products fail and how to increase odds of success

Promo Toyin Afilaka Toyin Afilaka -
Continuous product development is a critical part of business sustenance strategy. It is more like birthing a new generation to lead the path into...

Union Bank launches Robotic and AI Challenge for students

Innovation Toyin Afilaka Toyin Afilaka -
PRESS RELEASE - The Next Robotics Legend is an initiative designed by Edu360, Union Bank’s education platform, in collaboration with Awarri, a pan-African...
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Festive economy: three (3) ways to take advantage of frenzy

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Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

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Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

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The year 2025 is wrapping up. In less than...

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Festive economy: three (3) ways to take advantage of frenzy

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Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

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Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

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The year 2025 is wrapping up. In less than...

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