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Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way for shining blazers. Family gatherings recede for now, replaced...
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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

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Three (3) ways to strategically define your business and keep being in business

As the lines between industries blur, only businesses that can accurately define what their product or service actually...
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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Product innovation or renovation? Your brand need, and three (3) ways to renovate

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Going forward, consumers will prioritize their wallet and health more than anything else. As a result, price, convenience, #staysafe will form the click ‘buttons’...

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Thrive Agric is a startup that rolled out initially to raise money from individuals to fund local farmers. Since launching in 2017, the...

Pandemic panic: Five (5) ways business decisions not matched with principle will affect employees’ confidence

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The success of every business is determined by how well decisions made by those entrusted to lead the business tally with the material, human...
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