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Three (3) ways to move from Identity Crisis to accurate positioning

Many businesses struggle to get positioning right. They keep tweaking benefits promoted by the competition, tuning into the...
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Market Intelligence: Three (3) Keys for Effective Penetration in Nigeria

Nigeria has a large population and a thriving active segment. Recent data estimates put the country’s population at approximately 242 million, ranking it among the top 10 in the...
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Investing in Lagos? State’s Focus on Infrastructure Incentivises Investment in Property

A new building rises. Gardens relocated or located. Old properties harvested, sold for 100 times the value. Empty...
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Hybrid Motors, DriveMe Mobility Launch ₦25 Billion Electric Fleet Partnership

Lagos, Wednesday, July 1, 2026 - Hybrid Motors Nigeria and DriveMe Mobility have announced a ₦25 billion strategic...
Strategy

Circle of Competence: Three (3) Ways to Find Success, Minimise Losses

Knowing what you don’t know is a powerful intelligence. As they say, ignorance fosters limitation. Ignorance creates confusion....
Entrepreneurs

Nigeria: A Land of Opportunities – Barth Egbochie

Nigeria remains one of the most opportunity-rich markets in Africa. Like every economy, it presents both opportunities and challenges....
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Is ‘command and control’ at workplace dead? Three (3) ways to navigate new order

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Running an organisation comprising intelligent people with a ‘Big...
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US-Iran Conflict: Three (3) Ways Your Business Can Survive Current Global Economic Realities

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The ongoing US-Iran conflict isn’t just affecting the Middle...

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Market Intelligence: Three (3) Keys for Effective Penetration in Nigeria

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A new building rises. Gardens relocated or located. Old...

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MTN dares scholars, organises research and innovation challenge

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Nigeria has been announced as one of the ten...

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Hybrid Motors, DriveMe Mobility Launch ₦25 Billion Electric Fleet Partnership

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The two students who took on Coke and Pepsi

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Market Intelligence: Three (3) Keys for Effective Penetration in Nigeria

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Three (3) ways to move from Identity Crisis to accurate positioning

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Many businesses struggle to get positioning right. They keep...

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Nigeria’s Current Economic Climate: Five (5) Steps to Achieve Sustainable Growth

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Flutterwave advocates stronger intra Africa trade

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Outspan promotes sustainable dairy farming practices to mark World Milk Day

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Business takeaway from Gov. Cuomo broadcast today: ‘Hard times make us better’

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New York state Governor, Andrew Cuomo, subtly provided key leadership and business insights that may help business managers who have been following his latest...

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Total capacity for international and domestic flights has fallen by more than 70%, reported Bloomberg. It does mean that capacity stands currently at quarter...

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Businesses need constant motion to grow. Therefore the task of every business manager is to consistently drive motion through quick research and execution. Often this will require...

Impact Series: Organized local bodies weigh-in with relief for communities during lockdown

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Organized community-based organizations are rising to the challenges of taking care of economically vulnerable indigenes greatly impacted by ongoing lockdown. In Osun state the...

The lockdown economy: Think relationship instead of sales – Mark Cuban, US billionaire

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As the ongoing lockdown continues to hammer global economy, consumer confidence is also taking a hit. Sales in non-essential segments are expected to dip. For organizations in...

Ajua set to help businesses raise customer experience in trying time

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Leading integrated customer experience company, Ajua, previously known as SurveyMonkey, will hold a webinar starting from 4pm this evening. The webinar is themed "Leading...
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Market Intelligence: Three (3) Keys for Effective Penetration in Nigeria

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Nigeria has a large population and a thriving active...

Three (3) ways to move from Identity Crisis to accurate positioning

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Many businesses struggle to get positioning right. They keep...

Four (4) Ways to Build Brand Strength in Nigeria’s Competitive Market

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Walking through most of the aisles usually separating the...

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Market Intelligence: Three (3) Keys for Effective Penetration in Nigeria

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Nigeria has a large population and a thriving active...

Three (3) ways to move from Identity Crisis to accurate positioning

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Many businesses struggle to get positioning right. They keep...

Four (4) Ways to Build Brand Strength in Nigeria’s Competitive Market

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