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2026: Four (4) Factors Shaping Consumer Demand Businesses Need to Focus On

If you are familiar with the local slang ‘Naija no dey carry last’, you should know a bit...
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Four (4) Ways to Build Brand Strength in Nigeria’s Competitive Market

Walking through most of the aisles usually separating the long shelves in many of Nigeria’s popular shopping outlets – Jendor, Justrite, Spar, Ebeano or Market Square – you can...
Strategy

Circle of Competence: Three (3) Ways to Find Success, Minimise Losses

Knowing what you don’t know is a powerful intelligence. As they say, ignorance fosters limitation. Ignorance creates confusion....
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Nigeria: A Land of Opportunities – Barth Egbochie

Nigeria remains one of the most opportunity-rich markets in Africa. Like every economy, it presents both opportunities and challenges....
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Moniepoint’s CEO Seeks Prominent Role for Fintech in Credit Market

Moniepoint's Chief Executive Officer, Tosin Eniolorunda, has said it is logical that fintech service providers leverage their existing...
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Is ‘command and control’ at workplace dead? Three (3) ways to navigate new order

Running an organisation comprising intelligent people with a ‘Big Boss’ approach isn’t working anymore. That 200-year-old manufacturing-derived model...
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Leveraging culture, subculture insights for business: Four (4) ways to tap niches

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Human behaviours are largely learned. Our values, perceptions, wants,...
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US-Iran war: why you should take an investor’s view

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Wars are brutal. The human costs have no justification....

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Zenith Bank to cut back on loans to the public in 2020

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Zenith Bank says loans to the public will only grow by 2% in 2020 compared to the 22% lending growth in 2019 at the...

Amazon’s Bezos says you will be better off going with your heart when making business decisions

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In an era when business executive have all the market data at their finger tips, and deploy that in reaching decisions, the richest man...

As Diaspora remittances cross $25 billion, PWC advises gov. to pool fund to help early-stage businesses

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Global consulting firm, PriceWaterCooper, has urged the Federal Government to take advantage of the growing diaspora remittances to help raise small businesses in the...

How to live intentionally to achieve business and life goals

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From private to mobile ad tools: Wrapyt helping car-owners make money

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Press Release - Car advertising technology company, Wrapyt, is changing the Nigerian outdoor advertising market by partnering with high-mileage private car owners...
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Four (4) Ways to Build Brand Strength in Nigeria’s Competitive Market

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2026: Four (4) Factors Shaping Consumer Demand Businesses Need to Focus On

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Nigeria’s Current Economic Climate: Five (5) Steps to Achieve Sustainable Growth

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Four (4) Ways to Build Brand Strength in Nigeria’s Competitive Market

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