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US-Iran war: why you should take an investor’s view

Wars are brutal. The human costs have no justification. Supply chain disruptions aren’t hearty. They hit households hard....
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Leveraging culture, subculture insights for business: Four (4) ways to tap niches

Human behaviours are largely learned. Our values, perceptions, wants, and behaviours are shaped by what we have been exposed to within family and institutions that engaged us right from...
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The Law of Productivity: Prioritise, Plan, Perform

A simple summary of all the scientific jargon behind Newton’s Law of Motion is that action generates momentum....
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PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Marketers are hitting the dial already. Wise consumers are not hanging up the call. You know what the...
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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Are you familiar with the phrase ‘Unicorn to Zombies’? It is the common term used for describing startups...
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Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way for shining blazers. Family gatherings recede for now, replaced...
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Festive economy: three (3) ways to take advantage of frenzy

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Seasonal festivities are strong tools in the hands of...
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Four (4) strategies for managing growth in mature markets

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Promote. Advertise. Push more. Sell more. Do more. All...

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UAE unveils $500m fund to digitize Africa and aid startups

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Dubai-based UAE Consortium for Africa is set to commit $500 million to expanding the continent's digital footprint while helping the youths acquire skills that...

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One of the lecturers of the department of Zoology of Osun State University, Dr. Olabanji Ahmed Surakat has recently been awarded the ARNTD/UKAID/USAID grant...

GTBank says 2020 is ‘year of opportunities’

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Microsoft and Techpoint partner to help smart SMEs turn ideas into reality

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Microsoft, through its 4Afrika Initiative, is supporting over 2000 micro, small and medium-scale enterprises at the SME Clinic 2020 programme by SME by Techpoint. At...
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Human behaviours are largely learned. Our values, perceptions, wants,...

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