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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but the current level isn’t healthy for households and businesses yet. The year-on-year inflation rate was 18.02% in September 2025, a...
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Five Ways to release energy in your business team

All thriving businesses have energy flowing through the team structure. Employees are rejuvenated and optimistic, pretty much looking...
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Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Consumers seem to be wary of being assaulted by ad claims that seem distant from reality. Brand messaging...
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Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

The urge to drive a brand or product through massive influencer spending continues to blind businesses to reality....
Entrepreneurs

A Commitment to Excellence, Hard Work, Integrity, the Hallmark of Business – Bartholomew Egbochie

Bartholomew Egbochie is the CEO of ATCO Homes, a fast-rising Nigerian real estate company. Egbochie’s testimonials reveal exceptional...

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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

Product innovation or renovation? Your brand need, and three (3) ways to renovate

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It is important to distinguish between brand innovation and...

Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

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Olam Agri has been commended for its sustained investment...

Five Ways to release energy in your business team

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All thriving businesses have energy flowing through the team...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

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Consumers seem to be wary of being assaulted by...

Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

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General News

UNIOSUN set to graduate 1,946 students virtually

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The Osun state university will on Monday 21st September...

Technology and Innovation will dictate global economy – Jim Ovia, Chairman, Zenith Bank

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The Chairman of Zenith Bank, Jim Ovia, has said...

Three (3) ways to gain market advantage in this present economy

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Current consumers think deeply before making purchase decisions. They...

Government Revenue is too low, economists highlight Nigeria’s weak revenue collection infrastructure

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Economists said Nigeria's public debt, at 20% of GDP,...

Innovation

Five (5) reasons you should adopt tech as part of your business processes

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The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

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Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

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In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

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Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

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Increasing health issues and widespread digital tech adoption have...

Strategy

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

Five Ways to release energy in your business team

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All thriving businesses have energy flowing through the team...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Latest 0
Consumers seem to be wary of being assaulted by...

Workshop

Flutterwave advocates stronger intra Africa trade

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Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

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Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

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The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

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The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

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-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

Nigeria susceptible to external shock – Moody’s

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Global rating agency, Moody's, in its latest compilation, has changed Nigeria's outlook to 'Negative'. The agency said the change is due to the nation's...

1.99 million Petty traders have benefited from GEEP – Bank of Industry

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The Bank of Industry has disclosed that 1.99 million petty traders in Nigeria have benefited from the Government Enterprise Empowerment Programme (GEEP). The disclosure...

Nigeria accounts for 80% of $551m foreign investment in African Fintech startups – CBN

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Seen as the best lever for financial inclusion on the continent, Fintech companies in Africa have been attracting massive global attention. The solution has...

NBS report: e-commerce, bakery, personal care, telecom are the growth area for interested investors and entrepreneurs

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Going by the latest Nigerian General Household Survey (GHS) report submitted this first week of December 2019, by the National Bureau of Statistics (NBS),...

Incubation: 5 strategies for conducting productive meetings at the work place

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Most organisations do not draft strategies; in most cases, what they call strategy is a bunch of decisions fixed into a seductive phrase. Decisions don’t equal...

Nigerian businesses need to brace up for the new tax regime – Yomi Olugbenro, head, tax, Deloitte

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Considering the outlook for the upcoming year, top Deloitte tax analyst has advised Nigerian businesses to brace up for a new tax regime. The...
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Three (3) ways to position for AI recommendations

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Three (3) ways to position for AI recommendations

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