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Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....
Entrepreneurs

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn and bored consumers back into the stores; get them to draw...
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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Three (3) ways to position for AI recommendations

Artificial intelligence is evolving fast as a tool for planning, reasoning and making decisions. I read about someone...
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Product innovation or renovation? Your brand need, and three (3) ways to renovate

It is important to distinguish between brand innovation and brand renovation. Understanding the difference that exists between the...
Entrepreneurs

Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

Olam Agri has been commended for its sustained investment in women’s economic empowerment as its Crown Flour Angels...
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Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Toyin Afilaka Toyin Afilaka -
Consumers seem to be wary of being assaulted by...
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Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

Toyin Afilaka Toyin Afilaka -
The urge to drive a brand or product through...

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Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

Latest 0
Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

Latest 0
The year 2025 is wrapping up. In less than...

Three (3) ways to strategically define your business and keep being in business

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As the lines between industries blur, only businesses that...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

Product innovation or renovation? Your brand need, and three (3) ways to renovate

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It is important to distinguish between brand innovation and...

General News

Lockdown extension: Read full text of the president’s speech

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The president of the Federal Republic of Nigeria held...

Festive economy: three (3) ways to take advantage of frenzy

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Seasonal festivities are strong tools in the hands of...

Do you want to launch a new product? This is how to navigate a crowded market

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Except you are creating new markets through rare innovation,...

GTBank Fashion Weekend: Searching for where to stock up your wardrobe, and learn new hustle?

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In November, precisely 9th and 10th, GTBank will be...

Innovation

Five (5) reasons you should adopt tech as part of your business processes

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The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

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Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

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In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

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Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

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Increasing health issues and widespread digital tech adoption have...

Strategy

Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

Latest 0
Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

Latest 0
The year 2025 is wrapping up. In less than...

Three (3) ways to strategically define your business and keep being in business

Latest 0
As the lines between industries blur, only businesses that...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Latest 0
Nigeria’s inflation rate may have witnessed a decline, but...

Workshop

Flutterwave advocates stronger intra Africa trade

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Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

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Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

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The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

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The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

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-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

These 5 strategies adopted by Bezos could change your business

Strategy Toyin Afilaka Toyin Afilaka -
Success sometimes can grow to become a craft that leaves behind trails for others to follow. Jeff Bezos didn’t arrive at success through a...

CFYE set to empower 200, 000 young men and women

Financing Toyin Afilaka Toyin Afilaka -
Challenge Fund for Youth Empowerment aims to create a prosperous future for 200,000 young women and men in the Middle East, North Africa, Sahel...

Three (3) steps to sustaining your business in a fast-changing economy

Strategy Toyin Afilaka Toyin Afilaka -
Renewal and innovation are key drivers of competitiveness in the fast-changing 21st century economy. Given rapid changes in consumer tastes, technology, and the competitive...

How Darwin’s ‘adaptation’ theory can help businesses survive post-pandemic

Innovation Toyin Afilaka Toyin Afilaka -
No doubt the business environment has been transformed by the pandemic. Navigating through the environment will therefore require adaptation of the business operating models...

Stanbic IBTC calls for idea-stage entrepreneurs to tap into its support network

Financing Toyin Afilaka Toyin Afilaka -
The Stanbic IBTC Founder Institute Lagos has made a call for intending idea-stage entrepreneurs who are interested in sharpening and growing their ideas and...

Eight [8] vital points to include on your pitch deck to woo investors – Bernando Arnuad, EU-startups

Strategy Toyin Afilaka Toyin Afilaka -
Probably the most important document you will produce in your company lifetime is the ‘pitch deck’. It is your presentation of what your company...
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Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

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Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

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The year 2025 is wrapping up. In less than...

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Festive economy: three (3) ways to take advantage of frenzy

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Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

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Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

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The year 2025 is wrapping up. In less than...

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