Three (3) ways to move from Identity Crisis to accurate positioning

Many businesses struggle to get positioning right. They keep tweaking benefits promoted by the competition, tuning into the...

Market Intelligence: Three (3) Keys for Effective Penetration in Nigeria

Nigeria has a large population and a thriving active segment. Recent data estimates put the country’s population at approximately 242 million, ranking it among the top 10 in the...

Investing in Lagos? State’s Focus on Infrastructure Incentivises Investment in Property

A new building rises. Gardens relocated or located. Old properties harvested, sold for 100 times the value. Empty...

Hybrid Motors, DriveMe Mobility Launch ₦25 Billion Electric Fleet Partnership

Lagos, Wednesday, July 1, 2026 - Hybrid Motors Nigeria and DriveMe Mobility have announced a ₦25 billion strategic...

Circle of Competence: Three (3) Ways to Find Success, Minimise Losses

Knowing what you don’t know is a powerful intelligence. As they say, ignorance fosters limitation. Ignorance creates confusion....

Nigeria: A Land of Opportunities – Barth Egbochie

Nigeria remains one of the most opportunity-rich markets in Africa. Like every economy, it presents both opportunities and challenges....

Is ‘command and control’ at workplace dead? Three (3) ways to navigate new order

Running an organisation comprising intelligent people with a ‘Big...

US-Iran Conflict: Three (3) Ways Your Business Can Survive Current Global Economic Realities

The ongoing US-Iran conflict isn’t just affecting the Middle...

Financing

Entrepreneurs

Most Popular

Market Intelligence: Three (3) Keys for Effective Penetration in Nigeria

Nigeria has a large population and a thriving active...

Three (3) ways to move from Identity Crisis to accurate positioning

Many businesses struggle to get positioning right. They keep...

Four (4) Ways to Build Brand Strength in Nigeria’s Competitive Market

Walking through most of the aisles usually separating the...

2026: Four (4) Factors Shaping Consumer Demand Businesses Need to Focus On

If you are familiar with the local slang ‘Naija...

Nigeria’s Current Economic Climate: Five (5) Steps to Achieve Sustainable Growth

If you have seen recent news publications about the...

Investing in Lagos? State’s Focus on Infrastructure Incentivises Investment in Property

A new building rises. Gardens relocated or located. Old...

Hybrid Motors, DriveMe Mobility Launch ₦25 Billion Electric Fleet Partnership

Lagos, Wednesday, July 1, 2026 - Hybrid Motors Nigeria...

Circle of Competence: Three (3) Ways to Find Success, Minimise Losses

Knowing what you don’t know is a powerful intelligence....

General News

How brand image is toppling product features as driver of consumers’ choices

The 21st century consumers prioritize where brands and businesses...

The Science of Getting Rich: Wallace’s 1910 book provides insights into advancing your life and business

Getting rich requires making conscious efforts, and following certain...

Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All...

Osun State makes case for laws that will help renewable energy firms compete favourably

Osun state governor, AdegboyegaOyetola, on Tuesday, called on the...

Innovation

Hybrid Motors, DriveMe Mobility Launch ₦25 Billion Electric Fleet Partnership

Lagos, Wednesday, July 1, 2026 - Hybrid Motors Nigeria...

Five (5) reasons you should adopt tech as part of your business processes

The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

Ureka Technologies, a Lagos based start-up, has announced the...

Strategy

Market Intelligence: Three (3) Keys for Effective Penetration in Nigeria

Nigeria has a large population and a thriving active...

Three (3) ways to move from Identity Crisis to accurate positioning

Many businesses struggle to get positioning right. They keep...

2026: Four (4) Factors Shaping Consumer Demand Businesses Need to Focus On

If you are familiar with the local slang ‘Naija...

Nigeria’s Current Economic Climate: Five (5) Steps to Achieve Sustainable Growth

If you have seen recent news publications about the...

Circle of Competence: Three (3) Ways to Find Success, Minimise Losses

Knowing what you don’t know is a powerful intelligence....

Workshop

Flutterwave advocates stronger intra Africa trade

Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

Three (3) steps to sustaining your business in a fast-changing economy

Renewal and innovation are key drivers of competitiveness in the fast-changing 21st century economy. Given rapid changes in consumer tastes, technology, and the competitive...

How Darwin’s ‘adaptation’ theory can help businesses survive post-pandemic

No doubt the business environment has been transformed by the pandemic. Navigating through the environment will therefore require adaptation of the business operating models...

Stanbic IBTC calls for idea-stage entrepreneurs to tap into its support network

The Stanbic IBTC Founder Institute Lagos has made a call for intending idea-stage entrepreneurs who are interested in sharpening and growing their ideas and...

Eight [8] vital points to include on your pitch deck to woo investors – Bernando Arnuad, EU-startups

Probably the most important document you will produce in your company lifetime is the ‘pitch deck’. It is your presentation of what your company...

Shoprite’s ‘Nigerexit’: Store woes predate lockdown – Nduka Orjinmo, analyst

Giant South African retailer, Shoprite, is planning to exit the Nigerian market. The retailer which employs around 2000 Nigerians, and operates in eight cities...

A 10% increase in brand conversations yields 3% sales – Twitter

Recent study by social networking platform, Twitter, revealed that as brands rev up online conversations about issues that truly matter to their followers the...

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