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Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....
Entrepreneurs

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn and bored consumers back into the stores; get them to draw...
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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Three (3) ways to position for AI recommendations

Artificial intelligence is evolving fast as a tool for planning, reasoning and making decisions. I read about someone...
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Product innovation or renovation? Your brand need, and three (3) ways to renovate

It is important to distinguish between brand innovation and brand renovation. Understanding the difference that exists between the...
Entrepreneurs

Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

Olam Agri has been commended for its sustained investment in women’s economic empowerment as its Crown Flour Angels...
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Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Toyin Afilaka Toyin Afilaka -
Consumers seem to be wary of being assaulted by...
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Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

Toyin Afilaka Toyin Afilaka -
The urge to drive a brand or product through...

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Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

Latest 0
Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

Latest 0
The year 2025 is wrapping up. In less than...

Three (3) ways to strategically define your business and keep being in business

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As the lines between industries blur, only businesses that...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

Product innovation or renovation? Your brand need, and three (3) ways to renovate

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It is important to distinguish between brand innovation and...

General News

Integrating education and skill development vital for inclusive growth in Africa – Akinwunmi Adesina, President, African Development Bank Group

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Africa's economic outlook is positive although the education system...

Sustainable company growth involves changes to the internal ‘machinery’ of a firm – Michael Blanding, Forbes

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Award-winning review journalist and author, Micheal Blanding, has demystified...

The real estate market provides high-yielding investment Opportunities

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Media Interview “How ATCO Homes is pushing the frontier of...

Minister advocates intensive digital skill acquisition for increased entrepreneurship

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The Honourable Minister of Communications and Digital Economy (HMCDE),...

Innovation

Five (5) reasons you should adopt tech as part of your business processes

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The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

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Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

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In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

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Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

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Increasing health issues and widespread digital tech adoption have...

Strategy

Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

Latest 0
Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

Latest 0
The year 2025 is wrapping up. In less than...

Three (3) ways to strategically define your business and keep being in business

Latest 0
As the lines between industries blur, only businesses that...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Latest 0
Nigeria’s inflation rate may have witnessed a decline, but...

Workshop

Flutterwave advocates stronger intra Africa trade

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Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

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Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

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The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

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The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

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-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

Aptive Capital set to support Nigerian entrepreneurs, you can apply

Financing Toyin Afilaka Toyin Afilaka -
Aptive Capital (https://www.aptivecapital.com) – an investment organisation that provides capital, coaching and community for social impact-driven startups and entrepreneurs — is calling on early-stage...

Five [5] ways to stimulate team belief and max energy to achieve market objectives

Strategy Toyin Afilaka Toyin Afilaka -
It takes as fewer as one divisive or odd team member to weaken any organised initiative, as it requires one mere unmotivated employee to...

The pandemic offers businesses a chance to reassess, optimize processes – Wole Shenbanjo, CEO, Shenbee Travels Ltd

Entrepreneurs Toyin Afilaka Toyin Afilaka -
The pandemic, no doubt, has disrupted business projections for 2020. Overturning the deficits and relics of the disruption will demand introspection and innovation. How...

How to escape viral marketing fads

Strategy Toyin Afilaka Toyin Afilaka -
Viral marketing strategies succeed where there are first context and consistency. No product or services can thrive on being spoken about briefly, and then forgotten....

IPI Solutions rolls out Crater 365 to help businesses work remotely

Innovation Toyin Afilaka Toyin Afilaka -
IPI Solutions Nigeria Limited, a leading software integration company in Nigeria and a certified Microsoft Gold Partner, has rolled out a unique business automation...

Bill and Melinda Gates offering grants to young leaders tackling impacts of COVID-19

Entrepreneurs Toyin Afilaka Toyin Afilaka -
The Bill and Melinda Gates Foundation is set to grant agile young leaders around the world between 2,500 Pounds to 10,000 Pounds to lead...
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Festive economy: three (3) ways to take advantage of frenzy

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Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

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Festive economy: three (3) ways to take advantage of frenzy

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Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

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Planning for 2026? Three (3) strategy trends to incorporate into planning

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The year 2025 is wrapping up. In less than...

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