Leveraging culture, subculture insights for business: Four (4) ways to tap niches

Human behaviours are largely learned. Our values, perceptions, wants, and behaviours are shaped by what we have been...

US-Iran Conflict: Three (3) Ways Your Business Can Survive Current Global Economic Realities

The ongoing US-Iran conflict isn’t just affecting the Middle East; its disruptive effects can be felt across boardrooms, dining tables, farm gates, transport hubs, retail shelves, and production lines....

Building business Momentum: Three (3) ways to keep you going strong

When is the best time to prospect for new sales? A sales expert will tell you it is...

The Law of Productivity: Prioritise, Plan, Perform

A simple summary of all the scientific jargon behind Newton’s Law of Motion is that action generates momentum....

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Marketers are hitting the dial already. Wise consumers are not hanging up the call. You know what the...

Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Are you familiar with the phrase ‘Unicorn to Zombies’? It is the common term used for describing startups...

Three (3) ways to prepare business for 2026

The United States carried out its first deadly strike...

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of...

Financing

Entrepreneurs

Most Popular

US-Iran Conflict: Three (3) Ways Your Business Can Survive Current Global Economic Realities

The ongoing US-Iran conflict isn’t just affecting the Middle...

Leveraging culture, subculture insights for business: Four (4) ways to tap niches

Human behaviours are largely learned. Our values, perceptions, wants,...

US-Iran war: why you should take an investor’s view

Wars are brutal. The human costs have no justification....

Six (6) Ways to Raise the Levels of Your Customer Attachment

Considering the scale of insights available to businesses, there...

Building business Momentum: Three (3) ways to keep you going strong

When is the best time to prospect for new...

The Law of Productivity: Prioritise, Plan, Perform

A simple summary of all the scientific jargon behind...

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Marketers are hitting the dial already. Wise consumers are...

General News

Ubuy targets young, professional service providers

Ubuy, a mobile app and website that connects professional...

Seven (7) ways you can become indispensable to your client – Maria Thimothy, Snr Consultant at OneIMS

Clients comprise buyers of products and services. They are...

See the 7 traits Harvard says most entrepreneurs share

If we do not have people who take risks...

The lockdown economy: Think relationship instead of sales – Mark Cuban, US billionaire

As the ongoing lockdown continues to hammer global economy, consumer...

Innovation

Five (5) reasons you should adopt tech as part of your business processes

The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

Increasing health issues and widespread digital tech adoption have...

Strategy

US-Iran Conflict: Three (3) Ways Your Business Can Survive Current Global Economic Realities

The ongoing US-Iran conflict isn’t just affecting the Middle...

Building business Momentum: Three (3) ways to keep you going strong

When is the best time to prospect for new...

Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Are you familiar with the phrase ‘Unicorn to Zombies’?...

Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way...

Workshop

Flutterwave advocates stronger intra Africa trade

Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

Three [3] tactics to deploy when consumers are not pulling behind your buzz

This is no farce. There are times when top of mind doesn’t transform into ‘top of wallet’. You wince, you shriek, “Isn’t anyone taking...

Hubryde joins list of startups deploying tech to tackling commuting issues

Hubryde, a bus-hailing service company, commenced operation in January 2020 with Ikorodu to the Island (VI, Lekki & Ajah) as a pilot route. The...

Starting a business without fund: Take a job, start with 20% – Daymond John, CEO of FUBU

If you don’t have the capital to back your business, you can start by taking a pay job to fund the business and pay...

Innovation is a key road to market strategy, Take Zee Oil & Gas example

Confronted with a saturated market, to penetrate you need to offer something new or different. It could be some new exciting features, an adaptation...

Freelancing: How Terawork is providing opportunities for skilled workers

terawork.com, a Lagos-based IT firm, is creating fresh opportunities for both employees and employers. The firm helps skilled and semi-skilled men and women access...

A drive for excellence: Three [3] ways to raise team effort

A drive for excellence is necessary to sustain any competitive advantage. Excellence simply means ‘surpassing ordinary standards’. Although that may sound tricky, it goes...

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