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Strategy

The Law of Productivity: Prioritise, Plan, Perform

A simple summary of all the scientific jargon behind Newton’s Law of Motion is that action generates momentum....
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Building business Momentum: Three (3) ways to keep you going strong

When is the best time to prospect for new sales? A sales expert will tell you it is immediately after making a sale. Equally, a soccer coach will tell...
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Three (3) ways to prepare business for 2026

The United States carried out its first deadly strike against an ISIS stronghold in Northern Nigeria on Christmas...
Entrepreneurs

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn...
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Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....
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Planning for 2026? Three (3) strategy trends to incorporate into planning

The year 2025 is wrapping up. In less than 40 days, the last digit numbering the year would...
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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Toyin Afilaka Toyin Afilaka -
Nigeria’s inflation rate may have witnessed a decline, but...
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Three (3) strategies for avoiding lazy brand perception

Toyin Afilaka Toyin Afilaka -
When brands get lazy, less valuable product alternatives will...

Financing

Entrepreneurs

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Building business Momentum: Three (3) ways to keep you going strong

Latest 0
When is the best time to prospect for new...

The Law of Productivity: Prioritise, Plan, Perform

Strategy 0
A simple summary of all the scientific jargon behind...

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Latest 0
Marketers are hitting the dial already. Wise consumers are...

Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

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Are you familiar with the phrase ‘Unicorn to Zombies’?...

Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

Latest 0
It is 2026. Holiday pyjamas are clearly making way...

Three (3) ways to prepare business for 2026

Latest 0
The United States carried out its first deadly strike...

Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

Latest 0
Promote. Advertise. Push more. Sell more. Do more. All...

General News

Beat the 65% trap: How making wise outsourcing choices drives business success

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Running a business is an unending marathon. It often...

The healthcare sector: A new locus of opportunity you should invest in

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Increasing health issues and widespread adoption of technology have...

Rotary club hosts economic and community development seminar, set to boost agribusiness

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The Rotary Club of Ikeja-Alausa, One of the newly...

TERAWORK Launches Mobile App to help businesses hire top talents

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 TERAWORK, a company creating economic opportunities through sustainable talent supply,...

Innovation

Five (5) reasons you should adopt tech as part of your business processes

Innovation 0
The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

Innovation 0
Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

Innovation 0
In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

Innovation 0
Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

Innovation 0
Increasing health issues and widespread digital tech adoption have...

Strategy

Building business Momentum: Three (3) ways to keep you going strong

Latest 0
When is the best time to prospect for new...

Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Latest 0
Are you familiar with the phrase ‘Unicorn to Zombies’?...

Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

Latest 0
It is 2026. Holiday pyjamas are clearly making way...

Three (3) ways to prepare business for 2026

Latest 0
The United States carried out its first deadly strike...

Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Workshop

Flutterwave advocates stronger intra Africa trade

Workshop 0
Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

Workshop 0
Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

Workshop 0
The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

Workshop 0
The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

Workshop 0
-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

Three (3) ways to gain market advantage in this present economy

Strategy Toyin Afilaka Toyin Afilaka -
Current consumers think deeply before making purchase decisions. They make purchase choices based on the balance between value they expect to derive and the...

Tech is the new ‘manufacturing’ for entrepreneurs – John Ehiguese, Group CEO, Mediacraft

Innovation Toyin Afilaka Toyin Afilaka -
Entrepreneurs seeking to become ultrarich will have to look to the tech sector for boundless opportunities. John Ehiguese, the Group Exceutive Oficcer of Mediacraft,...

Seven (7) ways you can become indispensable to your client – Maria Thimothy, Snr Consultant at OneIMS

Strategy Toyin Afilaka Toyin Afilaka -
Clients comprise buyers of products and services. They are instrumental to sustaining businesses that demand one-to-one interaction, largely a dominant feature of Business-to-Business (B2B)...

Osun varsity leads new trend; adopting innovative matriculation

Innovation Toyin Afilaka Toyin Afilaka -
The hallmark of great business organizations is the ability to adapt to changing environment. While most government-sponsored tertiary institutions in Nigeria are seen as...

Four (4) ways to build a business brand that target audience can’t ignore

Latest Toyin Afilaka Toyin Afilaka -
Consumers make choices based on feelings. These feelings aren't hollow. They arise from deeply felt emotion, based on how the services and products they...

Nigerian business launches innovative Whatsapp BOT for shoppers, Facebook releases ‘Snap-and-Shop’ feature

Innovation Toyin Afilaka Toyin Afilaka -
Truly, crisis births new opportunities that can be taken only by smart entrepreneurs given to innovation. A Nigerian business known as 'E Dey Shop'...
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Building business Momentum: Three (3) ways to keep you going strong

Latest 0
When is the best time to prospect for new...

The Law of Productivity: Prioritise, Plan, Perform

Strategy 0
A simple summary of all the scientific jargon behind...

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Latest 0
Marketers are hitting the dial already. Wise consumers are...

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Building business Momentum: Three (3) ways to keep you going strong

Latest 0
When is the best time to prospect for new...

The Law of Productivity: Prioritise, Plan, Perform

Strategy 0
A simple summary of all the scientific jargon behind...

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Latest 0
Marketers are hitting the dial already. Wise consumers are...

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