Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but the current level isn’t healthy for households and businesses yet. The year-on-year inflation rate was 18.02% in September 2025, a...

Five Ways to release energy in your business team

All thriving businesses have energy flowing through the team structure. Employees are rejuvenated and optimistic, pretty much looking...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Consumers seem to be wary of being assaulted by ad claims that seem distant from reality. Brand messaging...

Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

The urge to drive a brand or product through massive influencer spending continues to blind businesses to reality....

A Commitment to Excellence, Hard Work, Integrity, the Hallmark of Business – Bartholomew Egbochie

Bartholomew Egbochie is the CEO of ATCO Homes, a fast-rising Nigerian real estate company. Egbochie’s testimonials reveal exceptional...

Financing

Entrepreneurs

Most Popular

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

Artificial intelligence is evolving fast as a tool for...

Product innovation or renovation? Your brand need, and three (3) ways to renovate

It is important to distinguish between brand innovation and...

Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

Olam Agri has been commended for its sustained investment...

Five Ways to release energy in your business team

All thriving businesses have energy flowing through the team...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Consumers seem to be wary of being assaulted by...

General News

Market Opportunity: ‘Nigeria has a demography to die for’ – Folasope Aiyesimoju, CEO, UAC

Citing an expanding population consisting mostly young people, the...

Microsoft makes its Teams software solution available to help SMEs beat the lockdown

Leading software solution provider, Microsoft, is calling on Small...

60% of people now discover favourite brands online – Google survey

A recent survey conducted by info and technology giant,...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

-Senate spokesperson Admits Process of leadership in Nigeria is...

Innovation

Five (5) reasons you should adopt tech as part of your business processes

The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

Increasing health issues and widespread digital tech adoption have...

Strategy

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

Artificial intelligence is evolving fast as a tool for...

Five Ways to release energy in your business team

All thriving businesses have energy flowing through the team...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Consumers seem to be wary of being assaulted by...

Workshop

Flutterwave advocates stronger intra Africa trade

Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

Strategy for building a lasting business: key into essential needs

The lockdown has taught every consumer and business owner one critical lesson. It is that when push comes to shove, the market will sacrifice...

N50 billion SME fund receives over 80,000 applications, disbursement begins this weekend

Over 80,000 small and medium businesses and households have submitted applications for the stimulus loan driven by the Central Bank of Nigeria. The data...

Scam Alert: COVID-19 now internet fraudsters bait

It is high time internet users became wary of visiting suspicious webpages both on Android and PC. Cybersecurity researchers have reported a massive surge...

Are we looking at a possible #lockdown extension? Read presidential committee update

The presidential committee responsible for keeping the president abreast of developments relating to the COVID-19 gave its update last night. The prognosis is...

Business takeaway from Gov. Cuomo broadcast today: ‘Hard times make us better’

New York state Governor, Andrew Cuomo, subtly provided key leadership and business insights that may help business managers who have been following his latest...

Lockdown economic impact: Airline industry one of the hardest hit

Total capacity for international and domestic flights has fallen by more than 70%, reported Bloomberg. It does mean that capacity stands currently at quarter...

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