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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but the current level isn’t healthy for households and businesses yet. The year-on-year inflation rate was 18.02% in September 2025, a...
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Five Ways to release energy in your business team

All thriving businesses have energy flowing through the team structure. Employees are rejuvenated and optimistic, pretty much looking...
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Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Consumers seem to be wary of being assaulted by ad claims that seem distant from reality. Brand messaging...
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Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

The urge to drive a brand or product through massive influencer spending continues to blind businesses to reality....
Entrepreneurs

A Commitment to Excellence, Hard Work, Integrity, the Hallmark of Business – Bartholomew Egbochie

Bartholomew Egbochie is the CEO of ATCO Homes, a fast-rising Nigerian real estate company. Egbochie’s testimonials reveal exceptional...

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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

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Product innovation or renovation? Your brand need, and three (3) ways to renovate

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General News

UNIOSUN set to graduate 1,946 students virtually

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Resetting Africa Includes Bridging the Infrastructural gaps – by Absa

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Four (4) ways to balance your customer acquisition spend so you don’t give away your profit

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African software engineers set to gain more global visibility

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The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

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Terawork is fast becoming a home for African freelancers – by Techcabal

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Ureka Launches Innovative App for Jobseekers, HR Experts

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Strategy

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

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All thriving businesses have energy flowing through the team...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

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Consumers seem to be wary of being assaulted by...

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Flutterwave advocates stronger intra Africa trade

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Outspan promotes sustainable dairy farming practices to mark World Milk Day

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N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

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Rotary club hosts economic and community development seminar, set to boost agribusiness

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The post lockdown economy: Product development strategy to surviving the new realities

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The post-lockdown economy, starting anytime from May 2020, will have to be approached strategically to maintain market relevance. Businesses will face new consumer habits...

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In Enterprise Risk Management, there is what we call 'Natural Disasters". These are unforseen calamities that befall a business and give it setback....

Lockdown extension: Read full text of the president’s speech

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The president of the Federal Republic of Nigeria held a broadcast last night. Read the full text of the broadcast: ADDRESS BY H.E. MUHAMMADU BUHARI,...

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On a personal note, what you consume is your content. The consumption line feeds your character, boosts your knowledge and stores up viable experience...

Possible lockdown extension: Pres. Buhari to broadcast to nation tonight

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Sources reveal the President of the Federal Republic of Nigeria, Muhammad Buhari, will lay to rest speculations about possible lockdown later in the day....

COVID-19 corporate impact: MainOne supports Lagos containment efforts

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MainOne, West Africa’s leading connectivity and data center solutions provider, has partnered with the Lagos State Government and National Center for Disease Control (NCDC) to help curtail the COVID-19...
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Three (3) ways to position for AI recommendations

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