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Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....
Entrepreneurs

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn and bored consumers back into the stores; get them to draw...
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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Three (3) ways to position for AI recommendations

Artificial intelligence is evolving fast as a tool for planning, reasoning and making decisions. I read about someone...
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Product innovation or renovation? Your brand need, and three (3) ways to renovate

It is important to distinguish between brand innovation and brand renovation. Understanding the difference that exists between the...
Entrepreneurs

Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

Olam Agri has been commended for its sustained investment in women’s economic empowerment as its Crown Flour Angels...
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Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Toyin Afilaka Toyin Afilaka -
Consumers seem to be wary of being assaulted by...
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Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

Toyin Afilaka Toyin Afilaka -
The urge to drive a brand or product through...

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Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

Latest 0
Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

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The year 2025 is wrapping up. In less than...

Three (3) ways to strategically define your business and keep being in business

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As the lines between industries blur, only businesses that...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

Product innovation or renovation? Your brand need, and three (3) ways to renovate

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It is important to distinguish between brand innovation and...

General News

CBN’s N50 billion facility to help SMEs hit by COVID-19: See the guidelines released by the apex bank

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In the light of the ongoing lockdown and disruption...

Massive opportunities in telecoms sector for entrepreneurs – Absa

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Absa, a leading pan-African bank with a strong footprint...

Rise in investment capital, hope for African entrepreneurs – Femi Taiwo, CEO, TERAWORK

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The rising interest in Africa's potential has been further...

The only way to get things done quick, swiftly is to build a 2-pizza team – Jeff Bezos, Amazon founder

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In the current disruption-led market, bureaucratic approach to business...

Innovation

Five (5) reasons you should adopt tech as part of your business processes

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The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

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Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

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In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

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Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

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Increasing health issues and widespread digital tech adoption have...

Strategy

Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

Latest 0
Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

Latest 0
The year 2025 is wrapping up. In less than...

Three (3) ways to strategically define your business and keep being in business

Latest 0
As the lines between industries blur, only businesses that...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Latest 0
Nigeria’s inflation rate may have witnessed a decline, but...

Workshop

Flutterwave advocates stronger intra Africa trade

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Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

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Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

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The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

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The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

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-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

The lockdown economy: Think relationship instead of sales – Mark Cuban, US billionaire

Latest Toyin Afilaka Toyin Afilaka -
As the ongoing lockdown continues to hammer global economy, consumer confidence is also taking a hit. Sales in non-essential segments are expected to dip. For organizations in...

Ajua set to help businesses raise customer experience in trying time

Innovation Toyin Afilaka Toyin Afilaka -
Leading integrated customer experience company, Ajua, previously known as SurveyMonkey, will hold a webinar starting from 4pm this evening. The webinar is themed "Leading...

Why your success is tied to the management of these two (2) finite resources

Entrepreneurs Toyin Afilaka Toyin Afilaka -
Everyone is given a certain amount of capital, you can call it resources, to start with. How these resources are deployed will ultimately determine...

Google throws media entrepreneurs a new lifeline

Entrepreneurs Toyin Afilaka Toyin Afilaka -
PRESS RELEASE - The Google News Initiative has launched a Journalism Emergency Relief Fund to deliver urgent aid to thousands of small, medium...

The post lockdown economy: Product development strategy to surviving the new realities

Innovation Toyin Afilaka Toyin Afilaka -
The post-lockdown economy, starting anytime from May 2020, will have to be approached strategically to maintain market relevance. Businesses will face new consumer habits...

Six (6) strategies FG, small and big businesses can deploy to survive post-lockdown -Ipogha, Eco-Hoovers

Entrepreneurs Toyin Afilaka Toyin Afilaka -
In Enterprise Risk Management, there is what we call 'Natural Disasters". These are unforseen calamities that befall a business and give it setback....
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Festive economy: three (3) ways to take advantage of frenzy

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Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

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Planning for 2026? Three (3) strategy trends to incorporate into planning

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The year 2025 is wrapping up. In less than...

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Festive economy: three (3) ways to take advantage of frenzy

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Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

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Planning for 2026? Three (3) strategy trends to incorporate into planning

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The year 2025 is wrapping up. In less than...

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