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Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way for shining blazers. Family gatherings recede for now, replaced...
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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Are you familiar with the phrase ‘Unicorn to Zombies’? It is the common term used for describing startups that experience a rapid shift from high valuation to closure. Based...
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Planning for 2026? Three (3) strategy trends to incorporate into planning

The year 2025 is wrapping up. In less than 40 days, the last digit numbering the year would...
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Three (3) ways to strategically define your business and keep being in business

As the lines between industries blur, only businesses that can accurately define what their product or service actually...
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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but the current level isn’t healthy for households and businesses...
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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Product innovation or renovation? Your brand need, and three (3) ways to renovate

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It is important to distinguish between brand innovation and...
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Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

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Olam Agri has been commended for its sustained investment...

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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

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From private to mobile ad tools: Wrapyt helping car-owners make money

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Press Release - Car advertising technology company, Wrapyt, is changing the Nigerian outdoor advertising market by partnering with high-mileage private car owners...

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The hackathon, named Illuminate is a one-week intense gathering of technology enthusiasts, developers, product managers, innovation specialists and entrepreneurs to re-think the myriads of...

Four (4) ways to balance your customer acquisition spend so you don’t give away your profit

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Your first aim as a business is to generate customers. Next to it is to make enough profit or breakeven to sustain the business. But customer acquisition...

Zenith Bank highlights FG’s agri-business and small business loan scheme’s requirements

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AGSMEIS is a Federal Government Scheme that promotes agricultural businesses, micro, small, medium enterprises (MSMEs) thereby creating an avenue for improved employment generation and...

Four (4) growth sectors to focus your entrepreneurship efforts in 2020

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New and expected government policies, lifestyle changes, and global trends are the factors that shape sectors. The most fortunate entrepreneurs focus energy on growth...
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