Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but the current level isn’t healthy for households and businesses yet. The year-on-year inflation rate was 18.02% in September 2025, a...

Five Ways to release energy in your business team

All thriving businesses have energy flowing through the team structure. Employees are rejuvenated and optimistic, pretty much looking...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Consumers seem to be wary of being assaulted by ad claims that seem distant from reality. Brand messaging...

Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

The urge to drive a brand or product through massive influencer spending continues to blind businesses to reality....

A Commitment to Excellence, Hard Work, Integrity, the Hallmark of Business – Bartholomew Egbochie

Bartholomew Egbochie is the CEO of ATCO Homes, a fast-rising Nigerian real estate company. Egbochie’s testimonials reveal exceptional...

Financing

Entrepreneurs

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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

Artificial intelligence is evolving fast as a tool for...

Product innovation or renovation? Your brand need, and three (3) ways to renovate

It is important to distinguish between brand innovation and...

Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

Olam Agri has been commended for its sustained investment...

Five Ways to release energy in your business team

All thriving businesses have energy flowing through the team...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Consumers seem to be wary of being assaulted by...

General News

MAD: The 3 best approaches to deploy when prospecting for customers

Your prospect has to be MAD to buy from...

Between 2016 and now Nigeria has implemented 140 reforms to make running business easier – PEBEC

The Presidential Enabling Business Environment Council (PEBEC) said Nigeria...

2019 Edu360 set to drive new opportunities in the education sector

Edu360 is an exhibition that links service providers...

Are you are an exporter or importer? See these 3 trade services provided by Zenith Bank

The complexity of international trade can overwhelm a newbie....

Innovation

Five (5) reasons you should adopt tech as part of your business processes

The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

Increasing health issues and widespread digital tech adoption have...

Strategy

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

Artificial intelligence is evolving fast as a tool for...

Five Ways to release energy in your business team

All thriving businesses have energy flowing through the team...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Consumers seem to be wary of being assaulted by...

Workshop

Flutterwave advocates stronger intra Africa trade

Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

44% of workforce with low education will be forced out by automation before 2030 – global analyst, PWC

Starting with 3% this year, by 2030 almost 30% of jobs would have been phased out by automation, leaving redundant 44% of global workforce...

If your small business turnover is below N25 million, you are exempted from paying the new VAT – Osinbajo, VP

The Vice President of the Federal Republic of Nigeria, Yemi Osinbajo, has clarified certain areas of contention in the Finance Bill expected to take...

CBN’s 2020 loan scheme for entrepreneurs receiving applications

In an aggressive bid to quickly diversify the economy, the Federal Government, through the Central Bank of Nigeria (CBN), is putting in place support...

Experiencing slow internet access? Damaged underwater cables are the cause

Mobile telecommunications network provider, MTN, has been sending text messages to subscribers apologizing for 'slow data speeds and difficulty with accessing the internet'. Being...

Market Opportunity: ‘Nigeria has a demography to die for’ – Folasope Aiyesimoju, CEO, UAC

Citing an expanding population consisting mostly young people, the Chief Executive Officer of food conglomerate, UAC, Folasope Aiyesimoju, highlighted the attractive market opportunity that...

Trade in services to hit new height, providing fresh opportunities – PWC

Economic outlooks for the year, especially a recent one by PriceWaterCoopers, a global consulting firm, see the service sector expanding from $5 billion in...

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