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PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Marketers are hitting the dial already. Wise consumers are not hanging up the call. You know what the...
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The Law of Productivity: Prioritise, Plan, Perform

A simple summary of all the scientific jargon behind Newton’s Law of Motion is that action generates momentum. When you turn your intention to targeted activities, you would break...
Entrepreneurs

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn...
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Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....
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Planning for 2026? Three (3) strategy trends to incorporate into planning

The year 2025 is wrapping up. In less than 40 days, the last digit numbering the year would...
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Three (3) ways to strategically define your business and keep being in business

As the lines between industries blur, only businesses that can accurately define what their product or service actually...
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Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...
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Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

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Realtor and Propertypro: 2 real estate portals for buyers and investors in the US and Nigeria

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Real estate is becoming an attractive area for small and big investors. As the reurbanisation programmes spur massive acquisition and construction of residential estates...

FIRS to clamp down on tax defaulters in one week; targets N8trillion

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In a bid to meet its revenue target of N8 trillion for 2019, the Federal Inland Revenue Service (FIRS) is embarking on aggressive pursuit...

We ‘ll come hard against anyone undermining local palm oil potential – CBN

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The Central Bank of Nigeria has promised not to tolerate businesses and individuals still smuggling palm oil into the country. Speaking at a forum...

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As one of the growth area globally, digital payment has become an attraction for players which hitherto have been operating in slightly different landscapes....

Major economies moving away from commodity export, Nigeria need do the same fast – Dr. Ayo Teriba, CEO, Economic Associates

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The Chief Executive Officer at Economic Associates (EA), Dr. Ayo Teriba, has faulted the federal government long term reliance on commodity export to...

Famous BI: What you need to turn business data into actionable insight

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Famous Business Intelligence help companies transform complex business data into powerful business tools for making accurate decisions about their market. This is how it...
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The Law of Productivity: Prioritise, Plan, Perform

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A simple summary of all the scientific jargon behind...

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

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The Law of Productivity: Prioritise, Plan, Perform

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A simple summary of all the scientific jargon behind...

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

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