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“From Reform to Prosperity”: Tinubu Puts Nigerian Business at Centre of Next Economic Chapter

In his address marking Nigeria's 66th Independence anniversary on 1 October, President Bola Ahmed Tinubu, GCFR, declared that...
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Economy: FG Reaffirms Commitment to Fiscal Reforms, Revenue Growth, Expansion at Bangkok Meetings

The Federal Government has reaffirmed its commitment to strengthening Nigeria’s fiscal framework, improving domestic revenue mobilisation, enhancing public expenditure efficiency, and sustaining economic reforms to deliver long-term growth and...
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Is Your Brand Name Empowered? For Keys for Getting That Done

Do you know that consumers don’t buy products? They buy brands. Think about the last time you visited...
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Market Intelligence: Three (3) Keys for Effective Penetration in Nigeria

Nigeria has a large population and a thriving active segment. Recent data estimates put the country’s population at...
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Three (3) ways to move from Identity Crisis to accurate positioning

Many businesses struggle to get positioning right. They keep tweaking benefits promoted by the competition, tuning into the...
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Four (4) Ways to Build Brand Strength in Nigeria’s Competitive Market

Walking through most of the aisles usually separating the long shelves in many of Nigeria’s popular shopping outlets...
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Nigeria’s Current Economic Climate: Five (5) Steps to Achieve Sustainable Growth

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If you have seen recent news publications about the...
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Investing in Lagos? State’s Focus on Infrastructure Incentivises Investment in Property

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A new building rises. Gardens relocated or located. Old...

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Economy: FG Reaffirms Commitment to Fiscal Reforms, Revenue Growth, Expansion at Bangkok Meetings

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The Federal Government has reaffirmed its commitment to strengthening...

“From Reform to Prosperity”: Tinubu Puts Nigerian Business at Centre of Next Economic Chapter

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No More Missing Pets or Luggage: Samsung Announces Rollout of SmartTag3 Tracking Devices

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Samsung Electronics today announced the new Galaxy SmartTag3. This...

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Is Your Brand Name Empowered? For Keys for Getting That Done

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Do you know that consumers don’t buy products? They...

Market Intelligence: Three (3) Keys for Effective Penetration in Nigeria

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Nigeria has a large population and a thriving active...

Three (3) ways to move from Identity Crisis to accurate positioning

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The year 2021: Sage’s twelve (12) tips to help small businesses survive an uncertain economy

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The year 2020 was a turning point for the...

To be successful be in an industry where the external forces support you – Warren Buffet

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Berkshire Hathaway Chairman, Warren Buffet, advises entrepreneurs who aim...

Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

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It is 2026. Holiday pyjamas are clearly making way...

Africa is blessed with resources but its future lies in people – Hanan Morsy, Director at AfDB

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How well Africa develops its workforce will determine how...

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Solving Business Problems? Six (6) Steps for Using Issue Tree

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Hybrid Motors, DriveMe Mobility Launch ₦25 Billion Electric Fleet Partnership

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Lagos, Wednesday, July 1, 2026 - Hybrid Motors Nigeria...

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The two students who took on Coke and Pepsi

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Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

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Solving Business Problems? Six (6) Steps for Using Issue Tree

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Is Your Brand Name Empowered? For Keys for Getting That Done

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Do you know that consumers don’t buy products? They...

Market Intelligence: Three (3) Keys for Effective Penetration in Nigeria

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Nigeria has a large population and a thriving active...

Three (3) ways to move from Identity Crisis to accurate positioning

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2026: Four (4) Factors Shaping Consumer Demand Businesses Need to Focus On

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Flutterwave advocates stronger intra Africa trade

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Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

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Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

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Rotary club hosts economic and community development seminar, set to boost agribusiness

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Nigeria at 60: OSUN varsity seeks solution to leadership challenge

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Latest Articles

The Financial Truths No One Tells You in Your First 2 Years of Entrepreneurship

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By Hope Horner When I first started my business, I approached budgeting with the optimism of someone who hadn't yet been burned. I treated it...

Focus more on cultivating your mindset instead of strategy – Joan Ekobena, CEO Homecare Solutions Inc

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In business school, I was made to believe that strategy is everything—that if you have an ironclad strategy, you’re bound to succeed. But when I...

How to Prepare Your Small Business for the Next Wave of AI Innovation – Nicolas Leighton

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The buzz around artificial intelligence is undeniable. It's revolutionizing industries, automating tasks and promising unprecedented growth. As an entrepreneur, you've likely explored ways that you can...

Glen Talloch Scotch Whisky enters Nigerian market with Sanwo-Olu Partnership

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Top Scotch whisky, Glen Talloch, made an exciting entry into the Nigerian market, garnering impressive attention and buzz through its partnership with the Lagos...

Flutterwave advocates stronger intra Africa trade

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Africa cannot afford to remain fragmented in the face of global trade uncertainties, declared Flutterwave Founder and CEO Olugbenga Agboola at the Semafor World...

Four (4) ways to maintain market relevance through brand good news

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Modern consumers are fickle. They thrive on excitement and binge on the latest market trends or propositions. Considering the nature of modern consumers, if...
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Economy: FG Reaffirms Commitment to Fiscal Reforms, Revenue Growth, Expansion at Bangkok Meetings

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The Federal Government has reaffirmed its commitment to strengthening...

“From Reform to Prosperity”: Tinubu Puts Nigerian Business at Centre of Next Economic Chapter

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In his address marking Nigeria's 66th Independence anniversary on...

No More Missing Pets or Luggage: Samsung Announces Rollout of SmartTag3 Tracking Devices

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Samsung Electronics today announced the new Galaxy SmartTag3. This...

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Economy: FG Reaffirms Commitment to Fiscal Reforms, Revenue Growth, Expansion at Bangkok Meetings

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The Federal Government has reaffirmed its commitment to strengthening...

“From Reform to Prosperity”: Tinubu Puts Nigerian Business at Centre of Next Economic Chapter

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In his address marking Nigeria's 66th Independence anniversary on...

No More Missing Pets or Luggage: Samsung Announces Rollout of SmartTag3 Tracking Devices

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Samsung Electronics today announced the new Galaxy SmartTag3. This...

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