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Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....
Entrepreneurs

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn and bored consumers back into the stores; get them to draw...
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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Three (3) ways to position for AI recommendations

Artificial intelligence is evolving fast as a tool for planning, reasoning and making decisions. I read about someone...
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Product innovation or renovation? Your brand need, and three (3) ways to renovate

It is important to distinguish between brand innovation and brand renovation. Understanding the difference that exists between the...
Entrepreneurs

Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

Olam Agri has been commended for its sustained investment in women’s economic empowerment as its Crown Flour Angels...
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Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

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Consumers seem to be wary of being assaulted by...
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Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

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The urge to drive a brand or product through...

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Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

Latest 0
Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

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The year 2025 is wrapping up. In less than...

Three (3) ways to strategically define your business and keep being in business

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As the lines between industries blur, only businesses that...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

Product innovation or renovation? Your brand need, and three (3) ways to renovate

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It is important to distinguish between brand innovation and...

General News

Coronation Merchant Bank receives $40m facility to finance export and import trades in Nigeria

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Coronation Merchant Bank has received a $40 million boost...

Competencies, not degrees! Survey shows shift in criteria for sourcing talent

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A survey conducted in November 2019, in the US,...

Ubuy targets young, professional service providers

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Ubuy, a mobile app and website that connects professional...

Every time I see a problem, I ask ‘How can technology fix this?’ – Umar Afridi, co-founder, Truepill

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Technology is creating new opportunities to proffer better, faster,...

Innovation

Five (5) reasons you should adopt tech as part of your business processes

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The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

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Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

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In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

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Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

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Increasing health issues and widespread digital tech adoption have...

Strategy

Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

Latest 0
Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

Latest 0
The year 2025 is wrapping up. In less than...

Three (3) ways to strategically define your business and keep being in business

Latest 0
As the lines between industries blur, only businesses that...

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Latest 0
Nigeria’s inflation rate may have witnessed a decline, but...

Workshop

Flutterwave advocates stronger intra Africa trade

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Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

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Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

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The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

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The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

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-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

As the NES Startup Pitch winds down 10 entrepreneurs compete for N10m largesse

Entrepreneurs Toyin Afilaka Toyin Afilaka -
The Sterling Bank-sponsored Startup Pitch will be rounding off shortly. From a pool of around 700 entries, 10 startups have made it to...

“To succeed in present business environment, think like a revolutionary ” – Author and serial entrepreneur, David McCourt

Strategy Toyin Afilaka Toyin Afilaka -
David McCourt, an Irish-American entrepreneur, has charged entrepreneurs to rethink their current approach to business. He says the 21st century business landscape is...

Ibeju-Lekki: This is an investment zone you won’t want to pass up

Product Toyin Afilaka Toyin Afilaka -
Ibeju-Lekki, a location regarded as the 'New Lagos', provides a chain of investment opportunities for shrewd investors. Covering an estimated land mass of...

N150m up for grabs as ‘Access the Stars’ throws up more opportunities for talented Nigerians

Financing Toyin Afilaka Toyin Afilaka -
Access Bank and the Nigerian Breweries have struck a partnership to provide a platform for Nigerian youths to make the best of their...

Before You Take the Plunge: Here Is How to Identify Bad Business Ideas

Strategy Toyin Afilaka Toyin Afilaka -
It is said that nearly 2/3 of starts-up fold up within the first 5 years. That is depressive enough for the young people bristling...
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Festive economy: three (3) ways to take advantage of frenzy

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Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

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Planning for 2026? Three (3) strategy trends to incorporate into planning

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The year 2025 is wrapping up. In less than...

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Festive economy: three (3) ways to take advantage of frenzy

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Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

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Promote. Advertise. Push more. Sell more. Do more. All...

Planning for 2026? Three (3) strategy trends to incorporate into planning

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The year 2025 is wrapping up. In less than...

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